Why SEO is Dead Serious: Google Hates Humor! #seohorrorstories

Why SEO is Dead Serious: Google Hates Humor! #seohorrorstories

After writing about SEO for more than 15 years I finally accepted it: SEO is dead… seriously! I mean to say “SEO is dead serious” of course! Excuse my poor immigrant English! Now let’s return to the actual topic we…

Where to Buy Links? How to Get Link Juice? Do Follow SEO Advice!

Where to Buy Links? How to Get Link Juice? Do Follow SEO Advice!

Want to buy links for SEO? Do you hate the slow and reputable approach? Do you prefer the fast and furious path to link building? Then you are at the right place at the right time! Right here and now!…

The 10 Most Obvious Benefits of X-Twitter for Business

The 10 Most Obvious Benefits of X-Twitter for Business

It’s 2023 and social SEO is common sense. You are probably using it to spread the word online about your business. X is despite all the drama still one of the most beneficial social media tools.

25+ Shocking Remarks on Search & Social Media to Ruin the Holidays

25+ Shocking Remarks on Search & Social Media to Ruin the Holidays

It’s the holiday season again. Christmas and New Year’s Eve are always a time when we are confronted with real life. We can’t connect to Facebook all the time, tinkering with websites is frowned upon by partners, children and other…

Why Berlin Tourists Eat Currywurst and the Creation of Generic Brands

Why Berlin Tourists Eat Currywurst and the Creation of Generic Brands

As you might have noticed I live in Berlin, Germany. That’s a hugely popular place among tourists from all over the world. The area I live in is full of hostels, night clubs and places to eat out. There are…

The SEO Acronym Definition and How to Use Humor to Get it

The SEO Acronym Definition and How to Use Humor to Get it

What Does the SEO Acronym Mean Actually? Even in 2023 many people will still wonder what the SEO acronym means. I can’t blame them. SEO or Search Engine Optimization as most people refer to it is still hard to fathom…

Google Newspeak Glossary: Manual Action in Commercial Relationships

Google Newspeak Glossary: Manual Action in Commercial Relationships

Many words hide things! In linguistics we call such terms euphemisms. Euphemisms are often made up words that are meant to hide the real (in most cases negative) meaning of existing terms. Often the terms used are also real words…

LOL: The Positive Brand of SEO!

LOL: The Positive Brand of SEO!

Do you get the SEO acronym? Even if you do, do you understand what SEO actually means? Once you grasped the definition of SEO you probably think it sucks! SEO has a bad rep for manifold reasons. Yet don’t fret!…

Does Google Index Your robots.txt?

Does Google Index Your robots.txt?

This is a contribution by SEO strategist Moosa Hemani. It has been slightly edited by myself, Tad Chef – the owner of this blog. robots.txt is a protocol that helps search engines to find out which part of a website…

SEO 3.0 – Hanging Out With the Hipsters

SEO 3.0 – Hanging Out With the Hipsters

It has been already many years ago when I started the SEO 2.0 blog. SEO 2.0 is stale by now. There is business as usual by now. At least when it comes to SEO 2.0! No innovation. No next big…

The Dirty Dozen of Funny SEO Techniques for Lazy Bums

The Dirty Dozen of Funny SEO Techniques for Lazy Bums

Most traditional SEO techniques are boring. Even worse: SEO is actual work in most cases. I’m lazy like hell. I wish I had a 4 hour work week or something. Other people automate everything but I suck at programming. Others…

Smart Ways to Influence Social Media Traffic

Smart Ways to Influence Social Media Traffic

With the meteoric rise of social media like Facebook, Instagram and Pinterest the rules for spreading your message online have changed. It’s no longer about simply optimizing content and building links for Google. Popular social media posts get substantial traffic…

10 Reasons to Follow Tad of SEO 2 on X-Twitter

10 Reasons to Follow Tad of SEO 2 on X-Twitter

ArchDaily is one of my all-time favorite architecture blogs. They once published a post called “5 reason to follow ArchDaily on Twitter“. Wow. Why didn’t I think myself of it? Yet the post itself seemed clumsy and the reasons were…

Why Image Optimization is Important for Blogs

Why Image Optimization is Important for Blogs

This time, instead of explaining why image optimization is important for blogs I will simply demonstrate it. One day I checked my search traffic from Google. These were the top 12 search referrers for that month on SEO 2.0: Search…

Top 10 Most Insane Reasons Why Blogging for Social Media Sucks

Top 10 Most Insane Reasons Why Blogging for Social Media Sucks

* OK, I admit it! I’m part of the problem here. It all started with link baiting a few years ago. Then blogging for a social media audience has become common place. Sometimes it seems there is not a single…

10 Christmas No-Nos for SEO Specialists to Avoid at all Costs

10 Christmas No-Nos for SEO Specialists to Avoid at all Costs

It’s this risky season again and many of us who optimize websites for search will have to endure humiliations we have to face each year. To lessen the impact of the Christmas SEO woes I compiled a list of 10…

Spiritual Link Building Advice by Zen Master Seo-ing Singsun

Tonight I dreamt of Zen Master Seo-ing Singsun again. Last time I had attempted to make an interview but the outcome of my dream was difficult to understand. Zen spirituality is not easy to grasp at all and trapped inside…

How Can Websites about Boring Topics Succeed on Social Media?

How Can Websites about Boring Topics Succeed on Social Media?

* A reader asked a very important question in the comments! Indeed many people ask it: how can websites about boring topics succeed on social media? Indeed for many people it’s already an assumption that they can’t! The myth goes:…

Is the Glass Half Empty or Half Full? It’s the Full Bottle

Is the Glass Half Empty or Half Full? It’s the Full Bottle

You certainly know the metaphor with the glass and the liquid. You don’t? Let me recount it: For some people the glass is half full and for others half empty. The trick is that both see the same glass and…

The Right Blog at the Right Time

The Right Blog at the Right Time

My blogging journey has been long and winded by now. I feel like looking back and analyzing. It may also help you to find out when it is the right time to start a blog. I started this blog here…