Is Topical Authority an SEO Hype or the AI Content Crap Savior?

Is Topical Authority an SEO Hype or the AI Content Crap Savior?

“Topical authority” sounds like another overused buzzword in the SEO community to wow peers and clients alike. Can it save us from AI crap?

The “Content is King” Quote Meaning – It’s Not What You Think

The “Content is King” Quote Meaning – It’s Not What You Think

You have probably heard the “content is king” quote a hundred times already.

Did you ever wonder about the actual meaning of it? It’s not what you think!

Platform Independent Online Publishing

Platform Independent Online Publishing

Platform independence is a term known from programming. It’s not solely about software though. In reality it matters for website owners and online publishers as well. How to become independent from Google and Facebook?

What is Content Curation? Examples and How to

What is Content Curation? Examples and How to

Along with the content marketing wave there comes another term – content curation. What is it? What does it really mean? Do you have examples? How to practice it properly? Read on to find out!

10 SEO Myths that Make You Look Stupid

10 SEO Myths that Make You Look Stupid

One of the most popular ways to teach people about search engine optimization seems to be to point out what’s wrong about it. There are plenty of “SEO myths” posts out there and they get shared a lot. I usually…

Are You After Traffic or Visitors?

Are You After Traffic or Visitors?

Are you after traffic or visitors? Do you want people to drive by your site or real visitors who stop by and stay for a while?

How to Use White Space or Get Swallowed by a Black Hole

How to Use White Space or Get Swallowed by a Black Hole

Nowadays the content provided on your website must be original, well written and thought of, and it must look appealing. How to reconcile both worlds?

What is Your Implicit Content Strategy in One Sentence?

What is Your Implicit Content Strategy in One Sentence?

You don’t really need content strategy do you? You just create a simple blog! You don’t even have one! You just write and publish. That’s it! Why do I need a strategy: “I’m not a general leading an army” you…

Pros & Cons of X/Twitter for Business and Personal Use

Pros & Cons of X/Twitter for Business and Personal Use

* When it comes to X or Twitter people are clearly divided. Some people hate X/Twitter, others love it. Both of them are right for different reasons. Actually there are many pros and cons of X/Twitter. Here you’ll find plenty…

How to Popularize Ideas Online

How to Popularize Ideas Online

* Ideas are not websites. You do not optimize them for search or social media. Ideas get spread by people. Ideas spread best when they are: Ideally they can be implemented on their own without buying expensive solutions. How can…

SEO Has Evolved – It’s About Popularization Now

SEO Has Evolved – It’s About Popularization Now

* SEO is not the alpha and omega! It has evolved to become more than just search engine optimization. Also it’s not “just marketing”. You can optimize things without selling them on a market. SEO has progressed and advanced in…

Creative SEO: Fixing Things is Not Enough

Creative SEO: Fixing Things is Not Enough

* When the Web is a series of tubes SEO experts are just the plumbers of it. Just cleaning up and fixing things only gets you so far. What about creative SEO practices everybody can implement beyond just fine tuning?…

Are You a Poet, Artist, Designer, Content Creator or Bot?

Are You a Poet, Artist, Designer, Content Creator or Bot?

when you sound generic like a bot you probably deserve to be replaced by one. Then without work you can spend your time in serenity and waste it on useless endeavors like poetry, art, design… wait a minute. Did I just make a full circle here?

Explaining SEO Made Simple

Explaining SEO Made Simple

* Why Explaining SEO Matters What Does SEO Mean? Yes, it’s Search Engine Optimization (originally)! Yet what does that really mean? Fixing websites for Google? Do you still wonder what SEO is about? This article will help you. You already…

SEO 2.0 Tools and Resources from the Ebook – Part 2 of 4

As mentioned in the first part of my SEO 2.0 tools and resources from the ebook of the same name I have split the list. I had collected way too many links so that I divided them into four parts….

Does SEO Make You Sick?

Does SEO Make You Sick?

* A shocking survey has yielded the following results: one in ten Americans considered HTML to be a sexually transmitted disease. This sounds funny, doesn’t it? Now consider one of the other survey questions. It also asked what SEO means….

SEO vs SEO 2: Top 15 Differences

SEO vs SEO 2: Top 15 Differences

What is SEO 2? You may not even know what SEO is yet! I don’t blame you! Yet here we are talking about the next level of SEO – or as I refer to it SEO 2! How do SEO…

Step by Step Outreach Plan for Lasting Success

Step by Step Outreach Plan for Lasting Success

* I’m glad to say that in recent years many SEO clients seem to get it. They inquire for very specific services revolving around outreach and content. On the other hand many of them still approach new school SEO with…

Optimization is NOT “Just Marketing”

Optimization is NOT “Just Marketing”

* Many marketers will tell you that SEO is “just marketing” now. SEO is dead, “finished” or only makes sense as part of marketing. I’m really tired of reading this cliché. There are two reasons for that: Optimization means improvement….

The New SEO is About Creativity

The New SEO is About Creativity

* Sometimes you need someone to tell you what you think. I write so much and often I’m tempted to write longer articles than necessary. Content size seems to be a quality and ranking factor in recent years so that…