Web Design by Itself is Worthless

Web Design by Itself is Worthless

It’s strange how when you want to sell blogging, social media or SEO services you have to explain and prove ROI (Return On Investment) at every step. At the same time I rarely witness debates about the ROI of web…

7 Kinds of Tweets You Need to Send Out Daily

7 Kinds of Tweets You Need to Send Out Daily

 * While doing blogger outreach and relations for clients I often have to explain what it is and what it entails. The most important thing is the value proposition I said last time. On the other hand you need a…

Advantages of Google-Free Blogging

Advantages of Google-Free Blogging

* OK, I really got fed up an done day I banned Google on this blog. You will believe what happened next. In sheer numbers I get less “traffic” of course. Often traffic from Google is not desirable though. I…

What is Your Value Proposition and How Do You Present it?

What is Your Value Proposition and How Do You Present it?

* Many people like to optimize the call to action or other elements of landing pages but overlook the crucial aspect of any business website or even online interaction, the so called value proposition. I’m doing a lot of blogger…

This is Why Google Search is Dead and What to Use Instead

This is Why Google Search is Dead and What to Use Instead

I’m not a big friend of Google for a myriad of reasons. I won’t deal with those here. There is one simple reason why I prefer not to use Google Search though whenever possible. Google Search is dead, it’s not…

What Guest Blogging and Blogger Outreach Are Actually About

What Guest Blogging and Blogger Outreach Are Actually About

Now that “content marketing” is the latest rage people who have no clue what content really means are perverting ages old techniques like guest blogging and blogger outreach. Many lazy SEOs and average website owners are late to this renamed…

Non-Google Link Building for Search Emancipated Optimization

Non-Google Link Building for Search Emancipated Optimization

* It may be a surprise to you but link building has been thriving long before Google. When I went online and started publishing in 1997 Google didn’t even exist. Many search engines like Infoseek Webcrawler Altavista already did but…

Steal This Blog! SEO 2.0 Goes Creative Commons

Steal This Blog! SEO 2.0 Goes Creative Commons

* Over the years I admired the Creative Commons movement. I have not only been a big fan of it. I also used a lot of Creative Commons licensed images here on my blog as metaphorical illustrations of my articles….

Giving All Your Great Content to Google for Free is Suicide

Giving All Your Great Content to Google for Free is Suicide

* When I chose to block Google search some people considered me nuts. After all it sounds like suicide, especially for a site about search engine optimization. Actually it’s the exact opposite. Let me explain!   The great content give-away…

How Do You Attract Visitors Instead of Traffic to Your Site?

How Do You Attract Visitors Instead of Traffic to Your Site?

* A few years ago I noted that there is a difference between traffic and visitors in an article dealing with a broader topic. Then in early January of 2011 I have described it in more depth. Today I’d like…

Un-Google Yourself With These Alternative Tools

Un-Google Yourself With These Alternative Tools

* I banned Google on my blog. After that I felt more confident about becoming independent from Google. You don’t have to be an anti-SEO self improvement guru who wants to live a perfect life to realize that Google is…

50 Ways to Make the Web a Better Place

50 Ways to Make the Web a Better Place

* Popularity comes from people When people want to get popular on the Web they often have the popularity itself as a goal while in reality it’s just a by-product of doing the right thing. What is the right thing…

Hey You, You’re Not Boring – You Rock Like Elvis!

Hey You, You’re Not Boring – You Rock Like Elvis!

* This is a post about rocking like Elvis instead of being boring. You can skip the boring part about headlines that follows. You can jump right to the rock & roll part to find out how to rock like…

Unnatural Links: What is the Purpose of the Google FUD Campaign?

Unnatural Links: What is the Purpose of the Google FUD Campaign?

* Google has been sending out “unnatural links” warnings for some time. At first they meant you got penalized on Google search and thus you lost your rankings. Then Google started sending out even more of the cryptic messages. They…

Why I Am Banning Google on my Blog

Why I Am Banning Google on my Blog

* I am banning Google on my blog. Why? Isn’t it ironic for a self proclaimed SEO blog to ban Google? Let me tell you the whole story. When I started out this blog in 2007 I did not get…

Why Peer-to-Peer SEO Beats Influencer Ass Kissing

Why Peer-to-Peer SEO Beats Influencer Ass Kissing

* In the past I have written repeatedly about the need to find your peers and to work together with them for the benefit of all parties involved. On the Web it’s not about competing with 7 billions of people….

Free Consultation for Non-Profits, Charities & Activist Groups

Free Consultation for Non-Profits, Charities & Activist Groups

* I offer a free consultation for non-profits, charities and activist groups once a week. Contact me when you need one.   Working for free as a well know consultant? Why do I work for free? I’m a lucky guy….

Blogging Mistakes Most Corporate Bloggers Still Make

Blogging Mistakes Most Corporate Bloggers Still Make

* Sometimes it really breaks my heart to see blogging mistakes that are so fundamental that they render a corporate blog useless while at the same time being so easy to fix that it’s gross negligence keep on failing like…

IFTTT Recipes for White Hat SEO & Social Media Automation

IFTTT Recipes for White Hat SEO & Social Media Automation

A few days ago I have finally shared all my IFTTT recipes. “What are IFTTT recipes?” you might ask. IFTTT is an acronym for “if this then that”. It’s a service that allows cross-site programming of multiple other services. A…

Positive SEO Example Campaign to Take Part in

Positive SEO Example Campaign to Take Part in

* How positive SEO works Last time I defined what I consider to be positive SEO. Also I went into detail to explain my concept of Google Parkour where you link out to your competitor in case s/he already has…