How Embedding YouTube Videos on Your Blog Backfires
Many bloggers add YouTube videos to their posts. Often the whole post consists of a video. Here are the most common ways how embedding YouTube videos on your blog backfires.
SEO 2.0 Goes Responsive Web Design with Origin
SEO 2.0 goes responsive web design with the free WordPress theme Origin by AlienWP. I kept my last theme for about 5 years by now and would even have sticked with it but it didn’t display properly on smartphones and…
Blogging Mistakes Corporate Blogs Still Make
* Sometimes I see stupid blogging mistakes that are so fundamental that they render a corporate blog useless. At the same time it’s often easy to fix many company blogs once you know what to do! It’s nothing I make…
101 Ways to Make Your Blog More Popular and Successful
* So you started a blog already? Then nothing happened? No wonder! By 2024 there is an awful lot of competition when you publish online! With the advent of AI the Web gets flooded with mediocre “me too” content. Don’t…
Hey Freelancer: Are You a Worker or an Entrepreneur?
What is the biggest roadblock to financial success for a freelancer? After a few years of freelancing it finally dawned on me. It was like an awakening! Just consider this: I started to freelance as a worker and I’ve remained…
10 Blogging Mistakes Most Bloggers Make
* Sometimes it takes years of blogging to notice your most obvious mistakes. I’ve been blogging privately since 2003, then professionally since 2005! I still blog for clients! By now I have made most mistakes you can make as a…
When Link Building Think Relationships not Technology
When link building many stingy webmasters only want inbound links. In contrast they don’t link out. They are even afraid that links from User Generated Content (UGC) – like comments – are draining their PageRank. Is your site authority leaking…
7 Reasons to Hide Posts from Feed Subscribers + Front Page Visitors
A WordPress plugin that removes posts from the blog feed is what I’ve been searching for like forever. I finally was successful. I’ve found Stealth Publish. The official feature description is even more promising: “Prevent specified posts from being featured…
Blog Suicide: Top 7 Title & Meta Tag Mistakes that Kill Your Blog
* I’m shocked! Not only do bloggers waste time with meta tags although most of them are worthless for Google, bloggers hurt themselves using meta tags. It does not get better it seems it gets worse. Some people even commit…
Top 10 URL Design Failures of Famous Websites
Famous painting, image by Fabrizio Verrecchia, but no clue in the URL: https://unsplash.com/photos/bv60QyW78Os Do you know what the websites of the New York Times World Bank WordPress.com PHP.net and others have in common? Their Internet addresses aka URLs suck! Right…
Top 10 Fatal URL Design Mistakes
* URL design? Is there any design involved at all in deciding how your website address and directory structure will look like? Yes, there is, or at least there should be! Nonetheless I see the same mistakes all over the…
How to Spot Content Theft on Social Media and Elsewhere
* Content theft runs rampant on social media. It’s utterly annoying in many cases. Sites like Pinterest are often used by criminals who capitalize on stolen content. On Pinterest this often amounts to bait and switch – an ages old…
WordPress Theme Customization: How to Simplify like a Web Dev
Most WP themes need heavy customization or rather fixing. It’s bug fixing but also removing all the visual flaws only a Web developer can notice.
Dofollow Blog Commenting Etiquette vs a Barbecue Party
* How to comment on “dofollow” blogs without getting marked as SPAM? Is there a way to add actual value to your comment even though you’re just after the link? Does commenting on a “dofollow” blog work for bloggers who…
WordPress Post Address Best Practices
WordPress is – you might already know it – the most popular CMS. There are plenty of good reasons to use WordPress for blogs and websites. It’s still my favorite online publishing tool after 20+ years! I use WordPress for…
20 Ways to Get Legit Paid Links Without Getting Penalized
Getting links is like getting laid. You can pay for sex or you get it for free. When you are very attractive you have no problems. You have to pay when you are ugly boring shallow Still there are lots…
DIY SEO Resources: Use Them to Optimize Your Site Yourself
Some of you might have noticed: SEO 2.0 has has no visible ads. As I did not want to serve you spammy crap like Adsense I decided to use a minimalist no bullshit approach – I only recommend resources or…
11 Examples of SEO 2
* Why explain what something is when you can give examples of it? Here is a list of SEO 2 examples in no particular order. Just follow the links to read about the actual examples of SEO 2! * (CC…
How to Automate SEO Using WordPress
Before WordPress most people had to perform basic SEO (Search Engine Optimization) tasks. They needed so-called: “onpage optimization”. “search engine submission” “manual link building” Now you automate SEO using WordPress. Hallelujah! Want more details? See below! WordPress Let’s You Focus…
DoFollow: Spread Link Love
* SEO 2 is about link love. Or should I say Love of Links (LOL!)? Anyway, when I started out on this blog I installed a fabulous “dofollow” plugin for WordPress. It deleted the so called “nofollow” attribute WordPress added…