7 Business & Blogging Clues a Puppy Can Teach You

7 Business & Blogging Clues a Puppy Can Teach You

For a year or so I didn’t spend as much time with my business of blogging because I had to take care of a puppy. The funny thing is in German (remember, I live in Germany) you say “small business”…

Blog vs Dog 0:1

Blog vs Dog 0:1

You might have wondered why SEO 2.0 has been so silent for over year. I’ve promised much but couldn’t make it all happen. That’s life. I got a puppy in early 2009 and it has changed my life. During the…

10 Google Social Search Optimization Techniques

10 Google Social Search Optimization Techniques

The new by default personalized search by Google is a big paradigm shift in SEO.  I’ve already written about the changes personalized search will bring for blogging social media search engine optimization etc. I prefer to call it social search…

Reasons Why StumbleUpon is a Dead End

Reasons Why StumbleUpon is a Dead End

The venerable social site StumbleUpon is a dead end. Read my story first and then the actual reasons. I advise bloggers not to use it at all. It was long ago, probably several years already, that I have stopped recommending…

Interview with SEO Rockstar & Personal Development Guru Glen Allsopp

Interview with SEO Rockstar & Personal Development Guru Glen Allsopp

Image: Rockstar by N1NJ4. As a regular SEO 2.0 blog reader you probably know who Glen Allsopp is. I have linked his blog postings quite often in the past and he even blogsitted SEO 2.0 once a year ago while…

Speed Up Firefox the No Bullshit Way

Speed Up Firefox the No Bullshit Way

* Over the years I’ve tried numerous ways of speeding up Firefox. Most posts on that topic make you change some hidden preferences and such. I say: That’s bullshit! I’ve never experienced much of an improvement. There are few reasons…

Freemium for Blogs

While contemplating business models for my blog one idea has been the nowadays common freemium model. Freemium means a basic free product and additional premium services. It’s very popular with software. What does freemium for blogs mean though? What premium…

SEO 2.0 Services 3.5$/h

SEO 2.0 Services 3.5$/h

Job adverts make me furious! That’s surprising as it’s difficult to annoy me these days. I’m over 40 now and not as easily infuriated anymore thanks to Zen meditation among others. Also I’m a Web professional for 15+ years now…

Platform Independent SEO & SEO 2.0

Platform independence is a term known from programming. In practice platform independent programming means that a piece of software does not depend on a certain browser, plug in or operating system. For instance the best feed readers work on all…

Authority and Trustrank

Authority and Trustrank

Yesterday I discovered the original Trustrank paper from 2004. Trustrank is a term coined by some Yahoo engineers to describe a new algorithm to determine relevant search results. The new thing about Trustrank is that it does not solely count…

The 7 Most Pressing Reasons to Control Google & Search not SEO

The 7 Most Pressing Reasons to Control Google & Search not SEO

An anonymous posting on Techcrunch proposes the regulation of Search Engine Marketing and Optimization – at least in the headline. Actually the article deals with the urgent need to regulate Google and proposes radical open source like transparency as a…

Top 7 Ways to Use Twitter for Marketing Purposes Correctly

Top 7 Ways to Use Twitter for Marketing Purposes Correctly

Last time I wrote about Twitter and marketing it became the most read by subscribers post on SEO 2.0 ever. I think more than 1300 regular SEO 2.0 readers have read it within a week. This by far surpasses any…

Think Relationships not Technology

Think Relationships not Technology

Many stingy webmasters are afraid that links from User Generated Content (UGC) in general are draining their PageRank. Is your site authority leaking through comment links? Does linking out hurt you on Google? Are links scary?   Linking out is…

Inspiring Positivity in the SEO Industry

Inspiring Positivity in the SEO Industry

One of the greatest things about the international blogosphere is its self improvement and personal development part. You have lots of outstanding positivity spirituality productivity blogs out there. You don’t have them in German to such an extent. There are…

3 Traits of True Social Media Experts

3 Traits of True Social Media Experts

* In recent years and months the Web has been flooded by social media experts. They’re everywhere you move! You can’t escape social media experts it seems. There is one problem though: social media as such often exist only for…

The Best SEO Strategy: Don’t Do SEO!

The Best SEO Strategy: Don’t Do SEO!

Unless you’re here for the first time you know that I’ve often written about SEO without SEO. What I meant was a new approach to search which basically goes beyond it or rather is organic. You simply build the best…

How to Overcome the Established Blogger’s Apathy

How to Overcome the Established Blogger’s Apathy

When my blog grew more and more silent for a number of reasons (vacation, rediscovery of a vintage strategy game from the eighties, puppy) that were not related to the blog itself you may have wondered whether I experience the…

7 Things You Didn’t Know About Me

7 Things You Didn’t Know About Me

CC: Seo2 [Not affiliated with the SEO 2.0 blog] Good bloggers take part in memes. I try to be a good blogger so I’m glad I’m part of a meme again. The last few times I was asked to contribute…

8 Blogger Archetypes: Which One Are You?

8 Blogger Archetypes: Which One Are You?

* There are 8 blogger archetypes. activist connector collector fighter newshound teacher writer inventor Let me explain.   The activist When I started blogging back in 2003 I wanted to be an activist. An activist is someone who is actively…

Top 10 Most Insane Reasons Why Blogging for Social Media Sucks

Top 10 Most Insane Reasons Why Blogging for Social Media Sucks

* OK, I admit it! I’m part of the problem here. It all started with link baiting a few years ago. Then blogging for a social media audience has become common place. Sometimes it seems there is not a single…