After Blogging Success: New Frontiers
Success as most people define it (popularity) has one disadvantage: once it’s there, you take it for granted and get bored! With social media and blogging
- once your content gets shared daily even when you do not publish something you deem worthy being shared
- once you get over 1000 visitors daily for a couple of days
- once you end up on the front page of your favorite niche social news community with every post that is submitted
- once women start to love you because of your blog
- once people start to beg you to work for you for free
you start to look for a new frontier. Especially in case you do not want to go pro as in problogging or not yet.
Of course I exaggerate a bit but you get the point do you? Do you want to retain this warm feeling inside your guts while blogging?
When you want to keep the fun of blogging without making it your work, what can you do?
1. Address the people who are most thankful: usually your subscribers listen most closely and faithfully. Also watch external audiences from various media. For instance people from Poland or Germany hate me.
I was born in Poland and live in Germany where I also contributed very much to the social media but I got no love in return.
In contrast, the international search engine optimization audience as well as many bloggers have proved to be a grateful crowd. Guess whom I will tout more in future?
2. Share your success not only by bragging but by truly sharing the fruits of it: share content by bloggers who haven’t been discovered yet.
Don’t share other people’s content out of selfish motives. I just feet like doing it, but the success returns to you once you send it away ;-)
Also make sure to link out to other people who are less popular in your actual articles. It does not matter whether they are already high profile influencers.
As long as other bloggers’ message makes sense and their content is useful that’s a very good reason to connect with them by linking out.
3. Create more content that performed best while giving you the best possible time: I noticed that people love humor, a provocative and informal writing style.
The more webmaster + blogger related content you can not only apply as a search engine optimizer tends to be popular.
While many have criticized that I do not prove my theories and do not offer data objectively enough this is the point of blogging: it’s highly subjective.
Do not just play the numbers game. Win hearts and minds with fervor! I love statistics but I still see the people behind them and I do not drill down or over-interpret numbers.
When I have the impression that something works I do not need proof of that to believe it as soon as it happens. That’s why I’m much quicker to react to current trends.
More conservative people will wait until they got proof and then they’ll be late. It’s the heart that makes anything in life worth living, not the head.
4. Write more with the heart and less with the mind: express emotions in every post. Otherwise blogging is just tedious work. Show compassion. Show enthusiasm. Make people feel it.
People read your blog not because of your information solely, after all they can get it in other places as well probably.
People love to read your articles when you are the one that connects the data with their emotions. Do not just cite dull statistics. Explain what they actually mean on a personal level.
Be the most passionate blogger around in your niche. Then people will remember you: This is the gal or guy that really cares!
5. Become limitless: it’s like in real life! When you stick to the same niche like an automaton you become a robot. Blog off topic from time to time even when you lose some subscribers.
Readers are not your clients. They have to accept you as a human being not a business partner. You do not sell anything within your blog content, you give your knowledge for free.
You share, you give away, you’re the Santa Claus of the information sphere.
Thus you deserve to be treated and respected like a human being who not only cares for hers/his job or hobby but also has manifold other interests.
Of course you can set new goals in numbers as well like “get more than 1000 subscribers”. When it comes to Google you can aim for a high ranking.
Just think of Brian Dean of Backlinko who ranks #1 for link building on YouTube. I was in the Google top 100 for [seo], at least in Europe, after just 2 months of blogging here.
I digress. These 5 goals above are the logical paths for people who are already blogging successfully…
Last updated: June 23rd, 2017.