Definitions

  • SEO Speak Translated: The Real SEO Glossary

    * The SEO industry has adopted a special terminology. Some even might call it insider lingo, jargon or worse. It’s SEO slang that might get misunderstood by outsiders. Thus clients, website visitors or the general public often struggle to discover…

  • [Content SEO] Run DMC and Google Want You to “Keep it Fresh”

    * Are you spitting rhymes about gold chains and Adidas kicks? Or shaping your SEO and content strategy? One thing is for sure and essential… “Keepin’ it fresh.” Fresh content is current and engaging, and Google prefers that. It seems…

  • How Link Building Really Works for SEO – By Attracting Links

    * I don’t cover link building on seo2.blog a lot. Why? It’s already more than enough. I did for many years. Usually I attempted to expand the concept to go beyond “building” links. Why? Attracting links is the way to…

  • The SEO Acronym Meaning and How to Use Humor to Get + Memorize it

    You still don’t know what the SEO acronym means? WTH? That’s pitiful! You suck! Just kidding. I’m here to help. The short answer is: it usually stands for Search Engine Optimization! Yet you might wonder what the heaven that means!…

  • What is Content? It’s not Your Sales Copy

    What is content? Everybody seems to know it. Nobody even asks before claiming that “content is king“. Yet content is not just body text or images you show on your site. Content is not the packaging! It’s what’s inside the…