seo2.blog

Strategy

  • Do Social Media Conversation, Engagement & Sales Suck?

    * Some self-proclaimed social media experts try to get noticed by questioning the obvious! They declare all the social media best practices we take for granted to be nonsense or choose to ignore them. Do social media really suck when…

  • Web Design by Itself is Worthless

    It’s strange how when you want to sell blogging, social media or SEO services you have to explain and prove ROI (Return On Investment) at every step. At the same time I rarely witness debates about the ROI of Web…

  • A Simple Content Strategy for a Business Blog

    * Even after 20 years of blogging the question how often you have to post still remains unanswered or rather you get as many answers as many bloggers you ask. Does it even matter how often you blog or rather…

  • Why Berlin Tourists Eat Currywurst and the Creation of Generic Brands

    As you might have noticed I live in Berlin, Germany. That’s a hugely popular place among tourists from all over the world. The area I live in is full of hostels, night clubs and places to eat out. There are…

  • The Future of the Web According to Eric Schmidt of Google

    * Over the years Eric Schmidt – formerly CEO and now chairman of Google – has been known for giving some intriguing insights into Google, the Internet and the future of technology. Some of his remarks were very controversial to…