Strategy

  • Blogging Mistakes Corporate Blogs Still Make

    * By now the era of content marketing is in full swing despite AI and other challenges. Woohoo! Many companies have high quality blogs by now! Yet just because you publish content regularly on WordPress doesn’t mean you really blog!…

  • * Are you on the Web for business purposes? Then you invest time and money in your online presence by now for sure! How? You are probably using a number of tools and services: That’s a no-brainer, isn’t it? Yet…

  • What Does a Social Media Manager Actually Do? Fix Mistakes!

    Can you believe it? The role of social media manager is commonplace by now, yet…  Most business people still make the same mistakes on social media.  They harm their business by risking their reputation, traffic and ultimately bottom line! What…

  • Step by Step Outreach Plan for Lasting Success

    * I’m glad to say that in recent years many SEO clients seem to get it. They inquire for very specific services revolving around outreach and content. On the other hand many of them still approach new school SEO with…

  • Many people like to optimize the call to action or other elements of landing pages. Yet they overlook the crucial aspect of every business website or even online interaction! What is the most important ingredient every site needs? It’s the…