Strategy

  • Step by Step Outreach Plan for Lasting Success

    * I’m glad to say that in recent years many SEO clients seem to get it. They inquire for very specific services revolving around outreach and content. On the other hand many of them still approach new school SEO with…

  • Many people like to optimize the call to action or other elements of landing pages. Yet they overlook the crucial aspect of every business website or even online interaction! What is the most important ingredient every site needs? It’s the…

  • * You have probably heard the “work smarter not harder” thing a few times haven’t you? Unless of course you have never read about productivity. It’s true. As I got older and the blogging social media search industries more complex…

  • * Many people think social media is a waste of time! Others expect them to be some kind of promised land for self promotion. Both fail! The truth is of course somewhere in between those opposites. It of course depends…

  • * For many years I admired the Creative Commons movement. Yet I have not only been a big fan of community and sharing. I also used a lot of Creative Commons licensed images here on the SEO2.blog! Usually I uploaded…