SEO 2.0

  • * This post is not about cute animals. I’m not just an ethical SEO, I’m also vegan. It’s about SEO for the people. When it comes to search a Panda and a Penguin are different types of Google updates or…

  • Niche and topical communities are one of the most important pillars of a social SEO appraoch to audience building. Only by contributing to communities you are able to deeply connect with your peers and “prove your E-E-A-T“. These “engagers” you…

  • Silly Marketers: SEO is for Vanity

    * Many marketers just don’t get it. Either they are ignorant, silly or worse. Usually I’m not bashing anybody. Yet sometimes a post makes me think that we are still on the early Web. As if social media were something…

  • * So you started a blog already? Then nothing happened? No wonder! By now there is an awful lot of competition when you publish online! With the advent of AI the Web gets flooded with mediocre “me too” content. Don’t…

  • So you’ve set up WordPress and published a “hello world” post. Then nothing. Nothing happened. No visitors whatsoever. Not even your mom visited your blog! When you just start a blog you can use this or that dirty trick! That…