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Orwellian Newspeak is everywhere nowadays. We speak about “collateral damage” “ethnic cleansing” “human resources” In search marketing we have also terms like these. You probably use them all the time! Are You Low or High Quality? Quality traffic is an…
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What is findability? Is it just a synonym for SEO? Yes and no. Let’s find out how the findability concept evolved over the past 20+ years. use it to this day. How do I know? Simply by searching for it…
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* Over the years I’ve been outranking I’ve been successfully competing with whole agency and in-house teams. I’ve even managed to surpass spammers in some cases. Your competition on the Web is more overwhelming than ever these days. Some SEO…
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* Influencer marketing has become wide-spread. There are only a few of them out there though! Successful people were always busy. Nowadays they get flooded with requests. These days everybody and their aunt are practicing influencer outreach. Thus it’s almost…