SEO 2.0

  • Platform Independent Online Publishing

    Platform independence is a term known from programming. It’s not solely about software though. In reality it matters for website owners and online publishers as well. How to become independent from Google and Facebook?

  • What Does a Social Media Manager Actually Do? Fix Mistakes!

    Can you believe it? The role of social media manager is commonplace by now, yet…  Most business people still make the same mistakes on social media.  They harm their business by risking their reputation, traffic and ultimately bottom line! What…

  • This blog has made me famous after less than 3 weeks of starting it! It is of course somewhat a proof of concept. I wanted to practice what I preach and know myself if it and how it works. Thus…

  • SEO Bullshit

    Why do some claim that “SEO is bullshit”? I explain it here. On a side note: I ranked top 5 for [seo bullshit] on Google.com for a while! As of 2025 I still am in the top 10 for the…

  • One day I noticed that I entered the Google.com top 100 for the keyphrase [seo blog]. It was a surprise! Why? It’s kind of interesting as I did not optimize for that and barely used the word “blog” at all…