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* There are myriads of SEO blogs out there. When talking about SEO most publications still focus on the small and geeky “technical SEO” niche though. Others just embrace the larger “marketing” context and thus diffuse the influence of search…
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* Can it be that gaming social media sites is really the way to go? You can find such a suggestion all over the place even today. Sometimes it seems ethics is contrary to marketing. Do you really have to…
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* What the heaven is “positive SEO”? Does it even exist? Is it even possible? Positive SEO happens when you push your “competition” in search results and beyond. That way you create a win win situation for all parties involved…
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Who are your competitors? You think you know. Yet your offline understanding of competition does not work on the Web! You don’t know or realize though! Let me explain. Who do you think your competition is? Let’s replay a typical…
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Yes, it’s already 6 years ago that I started SEO 2.0, the blog you are reading right now. So this is an anniversary! The blog had a lot of ups and downs ever since and it has slowed down for…