seo2.blog

SEO 2.0

  • Your Business is Not Boring – Your Content is

    People often ask me: How can I promote my boring business? I cringe every single time and want to shout “you are not boring!” What they really mean is: I don’t want to create engaging content. In fact most businesses…

  • Outbound Links and SEO: How Linking Out Benefits Your Site

    * Do outbound links (also called outgoing links) matter for SEO (as in Search Engine Optimization)? Does Google count outbound links to determine your ranking on search? These are common questions publishers ask themselves. Finally Matt Cutts of Google has…

  • Why Social Media are Like Slavery and SEO 2 Equals Abolitionism

    Most people contribute to social media. We create so-called User Generated Content (UGC). Yes, I am talking about social media like Yet they are not outright idealistic endeavors built for the benefit of humanity. They are about business and making…

  • 10 Habits of Highly Efficient Social Media Power Users

    * Many people think social media is a waste of time! Others expect them to be some kind of promised land for self promotion. Both fail! The truth is of course somewhere in between those opposites. It of course depends…

  • The 10 Simplest Ways to Boost Your Social Media Credibility

    I was a very active social media user during the past decades. Over 100k followers follow me just on Pinterest! Yet I’m also still active elsewhere! In recent years I also worked as social media manager for a few clients!…