seo2.blog

SEO 2.0

  • How Link Building Really Works for SEO – By Attracting Links

    * I don’t write a lot about link building on SEO 2. Why? I did for many years. Usually I attempted to expand the concept to go beyond “building”. I questioned the premise of “manual link building” from day one.…

  • Personalized Search Means Power to the People and Social SEO

    By 2025 Google search results are heavily personalized again. Google checks how you use search as an individual: So how does this affect your SEO approach? It should be social. Why? Google gives the power to the people. How personalized…

  • The Best Ways To Lower Your Bounce Rate [CRO]

    The Best Ways To Lower Your Bounce Rate [CRO]

    * Every website or blog has a purpose! It can be it a sale, a subscription or simply conveying the message. Achieving this goal is called conversion. The process of doing it is the discipline of Conversion (Rate) Optimization or…

  • The Only 5 Social and Content SEO Blogs You Need

    * There are myriads of SEO blogs out there. When talking about SEO most publications still focus on the small and geeky “technical SEO” niche though. Others just embrace the larger “marketing” context and thus diffuse the influence of search…

  • The Most Important Thing on Social Media: Be Genuine

    The Most Important Thing on Social Media: Be Genuine

    * Can it be that gaming social media sites is really the way to go? You can find such a suggestion all over the place even today. Sometimes it seems ethics is contrary to marketing. Do you really have to…