Blogging

  • Free Blogger Outreach Template

    As you might have noticed I’ve been talking about outreach and more specifically blogger outreach repeatedly. I’ve done lots of outreach myself as well over the years. This time I want to go beyond mere advice.

  • Quality Traffic? Treat Your Readers Like Human Beings

    Orwellian Newspeak is everywhere nowadays. We speak about “collateral damage” “ethnic cleansing” “human resources” In search marketing we have also terms like these. You probably use them all the time! Are You Low or High Quality? Quality traffic is an…

  • This is a guest post by Matt Cutts, Google’s “head of spam” by day and well known SEO blogger by night. I added some text decoration/formatting here and there to stress the main message and to improve readability. In my…

  • * Over the years I’ve been outranking I’ve been successfully competing with whole agency and in-house teams. I’ve even managed to surpass spammers in some cases. Your competition on the Web is more overwhelming than ever these days. Some SEO…

  • Niche and topical communities are one of the most important pillars of a social SEO appraoch to audience building. Only by contributing to communities you are able to deeply connect with your peers and “prove your E-E-A-T“. These “engagers” you…