• The term SEO 2.0 has been used by many before I started this blog in 2007 and called it SEO 2.0 as well initially. Those who already used it defined SEO 2.0 in various differing ways. There was and still…

  • After freelancing for a few years I finally realized that not all clients are good for me. When it comes to SEO this can be even more difficult. Why? SEO requires a lot of trust and a streamlined workflow for…

  • * Back in 2013 BuzzFeed reported that search traffic was outnumbered by social media as a referral source. “Traffic from Google to digital publishers dropped 30% over the past eight months.” By 2026 the situation is much different. Publishers lose…

  • How Do You Attract Visitors Instead of Traffic to Your Site?

    * One day I noted that there is a difference between traffic and visitors. Then I have described it in more depth. Yes, I’m talking about the Web not street traffic. This time I’d like to elaborate on that crucial…

  • Are You After Traffic or Visitors?

    Are you after traffic or visitors? Do you want people to drive by your site or real visitors who stop by and stay for a while?