7 Simple Image SEO Best Practices that Lead to the Top of Google Image Search


It’s astounding how simple image SEO for blogs really is. I’ve been ranking so high in Google Image Search with the images that illustrate my posts that I got more traffic via Image Search than the text based Google search despite being top 10 for “SEO blog” and number 1 for SEO 2.0.

While image traffic is not useful without making it useful the first step is to get the traffic. So let’s take a look at the 7 simple image SEO best practices that lead to the top of Google Image Search:

  1. The title of the page and headline of the post should be corresponding to image “A Red Apple Tastes Better” should be followed by apple.jpg
  2. The post or text below should deal with the same topic as the image or describe it
  3. The image caption (the text directly below the image) should focus on the image subject: “Tasty apple”.
  4. The image size should be at least 250*300 pixel.
  5. The image name should be something like keyword1-keyword2.png
  6. File type should be png, jpg, gif in this order, Portable Network Graphics perform best
  7. Skip the usually spammy (keyword stuffed) alt attribute unless you want to use it for the visually impaired.

Once this works you can think about what to do with all this Google Image search traffic. By default it’s sheer load for most blogs unless you sell art prints. There are several ways to make this traffic useful. I will show these in the next image SEO post.

* Creative Commons image by Dan Foy