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* Back in 2013 BuzzFeed reported that search traffic was outnumbered by social media as a referral source. “Traffic from Google to digital publishers dropped 30% over the past eight months.” By 2026 the situation is much different. Publishers lose…
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Are you after traffic or visitors? Do you want people to drive by your site or real visitors who stop by and stay for a while?
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* So you started a blog already? Then nothing happened? No wonder! By now there is an awful lot of competition when you publish online! With the advent of AI the Web gets flooded with mediocre “me too” content. Don’t…
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Have you been dealing with cyber-bullying? I have had my fair share of fights online already. Why? After all I’m white male Christian and privileged. It’s my line of work. It’s called SEO. Yet some people assume it’s SPAM. Here…
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* One day a self-styled social media expert proclaimed that social media bring no value. Do they? Are the social media best practices we take for granted nonsense? Do social media really suck when it comes to Spoiler alert: No,…


