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  • How Do “Stay on Google” Searches Impact SEO?

    “76% of searches now end without ever leaving Google.” Kevin Indig Are you still measuring your organic reach by vanity metrics? Do you count things like clicks or traffic? Then you may be only seeing 1/4 of it. Why? Most…

  • Private Search: How to Protect Yourself Online?

    Outside we wear clothing to protect our intimate parts from the looks of others. At home we have curtains, roller blinds or shutters. And online? Private search!

  • Why GEO Can’t Replace SEO

    Do you know what GEO is? You’re part of an elite minority! No? Then it’s not what you think it is. It is but also isn’t. In the realm of SEO, GEO is meant to replace it. It won’t work.…

  • Findability: New and Better SEO?

    What is findability? Is it just a synonym for SEO? Yes and no. Let’s find out how the findability concept evolved over the past 20+ years. use it to this day. How do I know? Simply by searching for it…

  • Wisdom of crowds has proven very useful in organizing the information overload of the Web. Sadly though the first wave of social sites like Facebook, X/Twitter or Reddit are increasingly toxic. How to read news online using social filters and…