Reputation

  • 10 Christmas No-Nos for SEO Specialists to Avoid at all Costs

    It’s this risky season again and many of us who optimize websites for search will have to endure humiliations we have to face each year. To lessen the impact of the Christmas SEO woes I compiled a list of 10…

  • 7 Rules of Ethical SEO to Respect

    * Do you practice SEO? You probably do! Maybe without even knowing. Every time you publish something on the Web – think social media or your website – you do SEO! You probably consider headlines and keywords and want to…

  • By 2025 Google search results are heavily personalized again. Google checks how you use search as an individual: So how does this affect your SEO approach? It should be social. Why? Google gives the power to the people. How personalized…

  • When I started this blog – SEO 2.0 – I proclaimed that SEO is dead and that you don’t need it anymore to succeed on the Web. Moreover I proclaimed a new kind of SEO, SEO 2.0 which works almost…

  • Obama has taught me a few very important things: lessons from Barack Obama and how they relate to my area of expertise blogging, social media + search