seo2.blog

  • The Only 5 Social and Content SEO Blogs You Need

    * There are myriads of SEO blogs out there. When talking about SEO most publications still focus on the small and geeky “technical SEO” niche though. Others just embrace the larger “marketing” context and thus diffuse the influence of search…

  • The Most Important Thing on Social Media: Be Genuine

    The Most Important Thing on Social Media: Be Genuine

    * Can it be that gaming social media sites is really the way to go? You can find such a suggestion all over the place even today. Sometimes it seems ethics is contrary to marketing. Do you really have to…

  • Enlarge Your Metrics!!!

    This is not a funny post. It’s one born out of frustration! One day out of the blue a client of mine wrote me an angry email! He was actually threatening to end our cooperation. Why? My client was apparently…

  • SEO Superstition: Ranking Signals Are Not One Google Juice

    There is no hidden Google juice that miraculously determines the ranking in Google’s results. Google’s “search advocate” John Mueller flatly ignores questions that even mention the term “link juice”. Yet why is it still so widely used? Is it just…

  • The “Content is King” Quote Meaning – It’s Not What You Think

    The “Content is King” Quote Meaning – It’s Not What You Think

    You have probably heard the “content is king” quote a hundred times already. Did you ever wonder about the actual meaning of it? It’s not what you think!