seo2.blog

Google

  • Where Did All The Search Traffic Go?

    * BuzzFeed reports that “Traffic from Google to digital publishers dropped 30% over the past eight months.” based on traffic statistics from over 200 major media properties, among them BuzzFeed Time Huffington Post Rolling Stone Sports Illustrated Overall social media…

  • SEO Tools: Why & How to Track Rankings on Personalized Search

    Long story short: You can see actual rankings in Google Search Console. Above you see the query [outreach message] and the number of clicks and impressions for my blog. Yet there are also other tools beyond Google that help you…

  • Simple Ways to Use Universal Search to Appear on Top of Google

    Back in the days search was about the proverbial “10 blue links” that lead to actual results on third party websites. Not anymore. What happened? Universal Search! In this post I will show you some simple ways to use Universal…

  • Are Category Keywords in the URL a Significant Ranking Signal?

    Google has more than 200 ranking signals or factors that determine the fate of websites on their search results. One day I was trying to assess the impact of stolen and otherwise copied content on my rankings here on the…

  • Why Image Optimization is Important for Blogs

    This time, instead of explaining why image optimization is important for blogs I will simply demonstrate it. One day I checked my search traffic from Google. These were the top 12 search referrers for that month on SEO 2.0: Search…