Definitions

  • How to Popularize Ideas Online

    * Ideas are not websites. You do not optimize them for search or social media. Ideas get spread by people. Ideas spread best when they are: Ideally they can be implemented on their own without buying expensive solutions. How can…

  • * In the past I have written repeatedly about the need to find your peers and to work together with them for the benefit of all parties involved. On the Web it’s not about competing with 7 billions of people.…

  • * Are you on the Web for business purposes? Then you invest time and money in your online presence by now for sure! How? You are probably using a number of tools and services: That’s a no-brainer, isn’t it? Yet…

  • Platform Independent Online Publishing

    Platform independence is a term known from programming. It’s not solely about software though. In reality it matters for website owners and online publishers as well. How to become independent from Google and Facebook?

  • Hey Google! Sunset Your Unnatural Oral Action!

    Do you remember the days when “manual action” was something desirable and NSFW? Listening to Google spokespeople turns more bizarre with the years. Why? They have come up with their own language to hide the sour facts of Believe me!…