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* Many marketers will tell you that SEO is “just marketing” now. SEO is dead, “finished” or only makes sense as part of marketing. I’m really tired of reading this cliché. There are two reasons for that: Optimization means improvement.…
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Google has more than 200 ranking signals or factors that determine the fate of websites on their search results. One day I was trying to assess the impact of stolen and otherwise copied content on my rankings here on the…
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In recent years most former SEO agencies have become Google Partners that is they buy enough Google ads to be eligible for that badge in the first place. Can they really also help with SEO though?
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I confess: I’ve been dishonest all these years! I didn’t wear a white sombrero like my avatar did. What else? I wore all kinds of hats. Some were even all black. Yet those were the exception. Usually I wore a…