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My legendary article on “10 Steps to Success on the ‘Net Without SEO” over at Google Blogoscoped sparked some debate. Among other points raised one dealt with the very question I asked myself back then! One guy asked me whether…
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When Wolfram Alpha first launched it was hyped as another “Google killer”. It’s allegedly a search engine. Given our modern terminology we could call it an answer engine. Yet it fails at both sadly. I tested it in 2026 again…
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* Content is not a one size fits all solution! For small business owners who can’t afford to become publishers there is a more viable approach to online visibility. It applies even more to activists, charities or non-profits! What else…
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It’s 2026 and many big publishers consider blocking Google search bots. It’s not a new idea to me! I banned Google on my blog in 2012. Why? Isn’t it ironic for a self proclaimed SEO (as in “search engine optimization”)…
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* Back in 2008 I celebrated my first World Usability Day. How? By pointing out usability mistakes usability experts commit. I simply reviewed their website! In 2010 they still failed. Finally by 2015 they improved their user experience (UX). So…



