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* More than once I had a lively argument on social media about “science”. Science-proponents are often very opinionated individuals. In some cases they were rather dogmatic. Especially those who are not scientists themselves fight others to convince them their…
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* Can it be that gaming social media sites is really the way to go? You can find such a suggestion all over the place even today. Sometimes it seems ethics is contrary to marketing. Do you really have to…
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This is not a funny post. It’s one born out of frustration! One day out of the blue a client of mine wrote me an angry email! He was actually threatening to end our cooperation. Why? My client was apparently…
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Do you remember Google’s PageRank named after co-founder Larry Page? It was the original Google algorithm and also a prominent metric. Maybe you have seen the little green bar in the Google toolbar? For many years that bar represented PageRank…
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* Do outbound links (also called outgoing links) matter for SEO (as in Search Engine Optimization)? Does Google count outbound links to determine your ranking on search? These are common questions publishers ask themselves. Finally Matt Cutts of Google has…