DIY SEO Resources: Use Them to Optimize Your Site Yourself

Golden compass lying in beach sand.

Some of you might have noticed: SEO 2.0 has has no visible ads. As I did not want to serve you spammy crap like Adsense I decided to use a minimalist no bullshit approach –

I only recommend resources or services that I use/d yourself

As my preferred audience is the web savvy webmaster, blogger and social media user I decided to place strictly SEO related ads that will enable any webmaster to do DIY SEO on hers or his own.

For DIY SEO you want to do several aspects of SEO yourself:

  • keyword research
  • website optimization (on page SEO)
  • link building
  • search rankings monitoring
  • fast reliable hosting.

I introduce to you the most essential DIY SEO resources you need, please take note that those use affiliate links, so if you buy those products or services you actually support SEO 2.0!


1. The SEO Training by Aaron Wall: When I started doing SEO back in 2004 I did not know there was a SEO Book.

When I finally found out, it was too late, I checked it and it is truly a must read for any beginner and intermediate user.

After being a pro for two years I could only admit that this guy knows what he does, as do I.

Aaron Wall then changed his business model to offer SEO training for those who know SEO already to some extent. Thus now you don’t get a book but a membership for ongoing SEO training.


2. The Raven Internet Marketing Tools [partner-link] are a set of web based SEO and social media tools that allow you to optimize and monitor a set of websites over longer time periods.

It’s basically a whole Web suite allowing you to provide

  • marketing reports for clients
  • website audit tools
  • link partner management
  • keyword research tools

that save you a lot of time and fuss. Additional features include social media campaign oversight etc.


3. SEO Software Web CEO [partner-link]: Web CEO now offers a Web-based software as a service (SAAS). Web CEO is less advanced than Raven. Instead it’s great for beginners and intermediate users.

I used Web CEO for almost 2 years myself when I began my SEO journey. Back then it was a standalone tool. Now it’s a subscription based Web app.

Web CEO is the best SEO software suite for small business users starting out in SEO. Use it when you don’t want to learn everything by yourself.


4. Managed WordPress hosting by MediaTemple [partner-link]: I write for the average webmaster or blogger wanting to score better on Google or having more traffic.

To publish for large audiences you need both stable and professional hosting. When you plan to blog, ideally you invest in managed WordPress hosting in order to have backups, updates and security off your mind.

Many of the most popular blogs globally use hosting services by MediaTemple. Just check out my favorite example – Colossal – an art blog with thousands of shares on each post and probably millions of visitors.


All in all, these products and services allow to engage in do-it-yourself SEO and to prosper with your website or blog.

Believe in yourself! You can optimize, improve and fix your site yourself. DIY SEO is not difficult in case you know the HTML basics. Just try it.

It’s what Aaron Wall of SEO Book says: You do not need an SEO consultant unless you are not web savvy at all or you work in a very competitive market.

In many cases Do It Yourself Search Engine Optimization will be sufficient – at least I’d attempt it first.

I needed months and years to gather all that knowledge, you can learn SEO much faster using these resources.

That’s my goal: To create additional value for you by recommending those products and services that you might probably need and already look for in the quest for DIY SEO resources.

Last updated: April 20th, 2018. First published: September 14th, 2007.