seo2.blog

SEO 2.0

  • Towards a New Defintion of SEO

    * I promised you a redefinition of SEO when I started this blog. In fact it’s still in the name of it. Where is it you might ask. Until now I delivered only an upgrade, a new version of SEO.…

  • Social Media Best Practices: How to Serve Audience Interests

    Social Media Best Practices: How to Serve Audience Interests

    * This is part of a little series of posts about blogs, social media and search best practices. The article deals with “topical categorization” for social media audiences and beyond. In essence the post is not just about categories you…

  • Simple Ways to Use Universal Search to Appear on Top of Google

    Back in the days search was about the proverbial “10 blue links” that lead to actual results on third party websites. Not anymore. What happened? Universal Search! In this post I will show you some simple ways to use Universal…

  • Silly Marketers: SEO is for Vanity

    Silly Marketers: SEO is for Vanity

    * Many marketers just don’t get it. Either they are ignorant, silly or worse. Usually I’m not bashing anybody. Yet sometimes a post makes me think that we are still on the early Web. As if social media were something…

  • How I Outranked Matt Cutts for the Term SEO in 7 Easy Steps

    Do you remember Matt Cutts? This famous cat blogger with the basic WordPress theme? He now works for the Pentagon on cyber-warfare. Yes, I know he is only famous because he worked at Google a few years and he could…