• What the heck is reverse psychology? It’s getting someone to do what you want by asking for the opposite! It can be a neat trick, if done well. You’re reading, right? So how can bloggers employ reverse psychology? Examples of…

  • * One day I’ve read a very good guide for humans on the robots.txt file which most people including me neglect. Why block content from bots at all? I prefer to optimize for people not bots and thus I imagined…

  • * Many marketers will tell you that SEO is “just marketing” now. SEO is dead, “finished” or only makes sense as part of marketing. I’m really tired of reading this cliché. There are two reasons for that: Optimization means improvement.…

  • * I hate ads. I’m not the only one. Most people hate annoying ads. People hate ads on the Web and block them using a plethora of tools. They also hate outdoor ads and TV ads. They hate them we…

  • * When the Web is a series of tubes SEO experts are just the plumbers of it. Just cleaning up and fixing things only gets you so far. What about creative SEO practices everybody can implement beyond just fine tuning?…