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    Outside we wear clothing to protect our intimate parts from the looks of others. At home we have curtains, roller blinds or shutters. And online? Private search!

  • Why GEO Can’t Replace SEO

    Do you know what GEO is? You’re part of an elite minority! No? Then it’s not what you think it is. It is but also isn’t. In the realm of SEO, GEO is meant to replace it. It won’t work.…

  • Imagine you could program the Web to work you! Wouldn’t that be marvelous? Yes, it’s possible to automate SEO and social media tasks using a platform called IFTTT! With so called IFTTT applets you can engage the world without moving…

  • Are SEO agencies flaunting a “Google Partner” badge legit? Yes and no. The Google Partner program actually exists. It’s not about SEO though. Yet Google also sells endorsements to SEO companies. Can you allege a special relationship to Google? You…

  • What is the meaning of SEO 2.0? Are you looking for a SEO 2.0 definition? SEO 2.0 doesn’t exist and I’m glad it doesn’t! OK, SEO 2.0 doesn’t exist according to Wikipedia. It existed – someone wrote an article about…