seo2.blog

How to Feed Pandas, Penguins and People

* This post is not about cute animals. I’m not just an ethical SEO, I’m also vegan. It’s about SEO for the people. When it comes to search a Panda and a Penguin are different types of Google updates or…
Communities for Bloggers, Business People + Entrepreneurs

Niche and topical communities are one of the most important pillars of a social SEO appraoch to audience building. Only by contributing to communities you are able to deeply connect with your peers and “prove your E-E-A-T“. These “engagers” you…
Silly Marketers: SEO is for Vanity

* Many marketers just don’t get it. Either they are ignorant, silly or worse. Usually I’m not bashing anybody. Yet sometimes a post makes me think that we are still on the early Web. As if social media were something…
Social Updates You Need to Build an Audience!

* Audience building is the number one thing you need online and in real life. Without an audience of regular and faithful fans you are at the mercy of gatekeepers. Unless you have an audience you have to pay others…
How to Use Popularization Techniques from Music & Science

* First I reframed SEO as part of the bigger popularization efforts! Now I’d like to show you how to use actual popularization techniques! These are well-known and tested techniques from music and science. Using them you can make ideas,…

How to Feed Pandas, Penguins and People