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One day I threatened Google with symbolic retaliation. Why? It was for their poor treatment of publishers and the open Web. Yet my idea back then was still somehow metaphorical. Fast forward a few years and there is a tool…
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Making your site more trustworthy for searchers and search engines benefits your business. Here’s how to build overall trust in your site. Sure, trust is not a new buzzword or concept. Thus it does not get the attention it deserves…
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* You may know it already: I started training parkour many years ago. So what? It made me not only 200% healthier over the years! It made me feel 10 years younger. Parkour also inspired me in other areas of…
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“Topical authority” sounds like another overused buzzword in the SEO community to wow peers and clients alike. Can it save us from AI crap?


