Content

  • Link is President

    * The “content is king” motto of large media conglomerates like has been misunderstood by content marketers. The reality of the Web is different! How? Link is president! Really? Hear me out! How content marketing has been misleading Many content…

  • Readability Advice: Lorem Ipsum Yourself! Design Content!

    * One of the most important things on the Web is readability. Why? People who can’t even read your body text leave! Despite that to this day many still neglect it, even I often ask people to improve their readability…

  • Content Creation Can’t Cure Cancer

    * Content is not a one size fits all solution! For small business owners who can’t afford to become publishers there is a more viable approach to online visibility. It applies even more to activists, charities or non-profits! What else…

  • How to Feed Pandas, Penguins and People

    This post is not about cute animals. It’s about SEO for the people. When it comes to search a Panda and a Penguin are different types of Google updates or rather penalties. As of now they are part of Google’s…

  • Why I Banned Google on my Blog

    It’s 2026 and many big publishers consider blocking Google search bots. It’s not a new idea to me! I banned Google on my blog in 2012. Why? Isn’t it ironic for a self proclaimed SEO (as in “search engine optimization”)…