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This is perhaps the most important question when you publish! Listen up! What is it for heaven’s sake? The question is “what’s your message?” In layman’s terms: what do you want to say? How that? See below! Ignore content hypes!…
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* Some influential bloggers have written about the end of the golden age of tech blogging in 2011. Others followed ever since. They often say “tech” but in a way they mean blogging in general it seems. Some people were…
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* The excessive use of superlatives and hyperbole in blogging today leads to sensationalism fatigue. You actually lose parts of your audience when you are guilty of sensationalizing. Can you write convincingly without exaggeration? Can you drop cheap special effects…
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* This post is about commenting on so called “dofollow-blogs”. Does commenting as a link building strategy make sense? Spoiler alert: it doesn’t in most cases. It’s not a real link building strategy to be honest. Yet it can make…