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As a modern SEO I deal a lot with increasing website engagement and thus decreasing bounce rates. It means: I aim to make people visiting websites stay, read longer and ideally click something important. Why is measuring the bounce rate…
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Your blog isn’t getting as many visitors as you’d like? You need a quick lesson in how people read on the Web! They don’t, they scan. Thus often size matters when blogging to get engagement. What size does matter blogging?…
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Niche and topical communities are one of the most important pillars of a social SEO approach to audience building. Only by contributing to communities you are able to deeply connect with your peers and “prove your E-E-A-T“. These “engagers” you…
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* When one of my favorite green blogs was looking for an SEO expert I was seriously tempted. Why not quit client work and focus on green SEO full time? After all I was an activist even before I started…
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It’s 2026 and many big publishers consider blocking Google search bots. It’s not a new idea to me! I banned Google on my blog in 2012. Why? Isn’t it ironic for a self proclaimed SEO (as in “search engine optimization”)…