Blog Suicide: Top 7 Title & Meta Tag Mistakes that Kill Your Blog

Blog Suicide: Top 7 Title & Meta Tag Mistakes that Kill Your Blog

* I’m shocked! Not only do bloggers waste time with meta tags although most of them are worthless for Google, bloggers hurt themselves using meta tags. It does not get better it seems it gets worse. Some people even commit…

When Wall Street Goes Down SEO Goes Up – How Come?

When Wall Street Goes Down SEO Goes Up – How Come?

Don’t read the papers first thing in the morning! Usually they ruin your day! Remember when Wall Street broke down and spawned the financial crisis? Banks crumbled and corporate capitalism turned to “state capitalism” as it seemingly only works as…

10 Scariest and Most Annoying Facts about Google Chrome

10 Scariest and Most Annoying Facts about Google Chrome

* When I wrote that Google Chrome is not a good idea the post got popular really fast and got debated a lot ever since. It didn’t help. Chrome became the dominant browser/spyware on the Web. I tested Google Chrome…

Why Google Chrome is a Bad Idea

Why Google Chrome is a Bad Idea

* Do you remember the browser wars? No, I don’t talk about Star Wars, the browser wars. In the prehistoric era of the Web we had Netscape Navigators which guided us through the World Wide Wait. Netscape 2, 3 and…

10 Google Operators for Advanced Search I Use Daily (and You Should Too)

10 Google Operators for Advanced Search I Use Daily (and You Should Too)

While using Google as a searcher but also as a search engine aka website optimizer I apply so called advanced search operators which in fact aren’t that advanced once you know them. Still most people don’t use them. You know…

Google Suggest Effects on SEO, Search Usage and Business

Google Suggest Effects on SEO, Search Usage and Business

Who the hell is the Gossip Girl? Google Suggest offers users possible search queries based on the number of searches and results. When you start typing your search query Google suggest popular keywords or phrases to search for. Ever since…

When Yahoo Search Results Turned Sour

When Yahoo Search Results Turned Sour

SEO 2.0 rankings for the keyphrase [SEO 2.0] during summer 2008, a Raven chart. In mid 2008 Yahoo updated their Index to offer “more relevant results” which allegedly were “more like Google“. I was amazed to find out that the…

The 10 Worst Findability Crimes Committed by Web Designers & Developers

The 10 Worst Findability Crimes Committed by Web Designers & Developers

* Web designers & developers often focus on web standards, table-less layouts or CSS effects like styled lists or sidebars e.g. All these things are perfectly OK unless they are executed at the expense of findability. Yet they often do….

Top 10 URL Design Failures of Famous Websites

Top 10 URL Design Failures of Famous Websites

Famous painting, image by Fabrizio Verrecchia, but no clue in the URL: https://unsplash.com/photos/bv60QyW78Os Do you know what the websites of the New York Times World Bank WordPress.com PHP.net and others have in common? Their Internet addresses aka URLs suck! Right…

Top 10 Fatal URL Design Mistakes

Top 10 Fatal URL Design Mistakes

* URL design? Is there any design involved at all in deciding how your Internet address and directory structure will look like? Yes, there is, or at least there should be! Nonetheless I see the same mistakes all over the…

Internal Google Rules Governing the Corporation

Internal Google Rules Governing the Corporation

When your business depends on a black box corporation like Google you have to learn to read between the lines. Thus I prepared an unofficial list of rules that govern the corporation. You may not hear about them in the…

Top 10 Benefits of Speaking at Search Engine Conferences

Top 10 Benefits of Speaking at Search Engine Conferences

One day instead of working I went to SES Hamburg (a leading search engine conference, a side note for the uninitiated) to have some fun. I showed off my fair trade Panama hat (yes, I tricked you, I don’t actually…

SEM (Scanning Electron Microscopy) Demand Skyrockets

SEM (Scanning Electron Microscopy) Demand Skyrockets

Google Trends is a wonderful tool to find out what the market really demands. One problem is ambiguity though. It happens when a term means more than one thing. It happens to acronyms quite often. I compared SEM to SEO…

Bloggers: To Get Attention Go Where the Attention is

Bloggers: To Get Attention Go Where the Attention is

*While blogging I often made the mistake of trying to raise hell or be spectacular to get attention from readers. You really have to be amazing, outstanding and useful to achieve this goal.   Part time blogger? As I’m still…

Google Clean Up of Fakes: Most Likely Ban Candidates

Google Clean Up of Fakes: Most Likely Ban Candidates

Reportedly Google plans to clean up the Web of fakes which are publicized to gain attention and links. Google “Head of Spam” Matt Cutts has been cited as saying that Google will “penalize” websites that use fakes or lies for…

How to Get Content and Earn Credibility with Old News

How to Get Content and Earn Credibility with Old News

Brisbane 1959 – image by pizzodisevo. Who wants to read yesterday’s news? This might sound like a rhetoric question but it’s not: Google users or searchers want to read old news. People actually seek out your old, even archaic content…

Findability: New and Better SEO?

Findability: New and Better SEO?

Findability is a term that has become a buzzword for a while due to a book called Building Findable Websites by Aarron Walter. I’m always on the lookout for new concepts and innovation. Thus I made a little time to…

SEO 2.0 Best Practices: Images or Finding Free to Use Photos

SEO 2.0 Best Practices: Images or Finding Free to Use Photos

For my SEO 2.0 blog I tended to use images only as a nice to have addition due to the fact that my time for blogging was very limited. In the early days I added images to some of my…

PageRank Superstition: 200+ Signals Are Not One Google Juice

PageRank Superstition: 200+ Signals Are Not One Google Juice

* There is no hidden Google juice that miraculously determines the ranking in Google’s results like some people still claim. It’s not 1998 anymore.   PageRank vs 200 ranking signals One day Google disclosed that about 200+ so called “signals”…

Simple Ways to Use Universal Search to Appear on Top of Google

Simple Ways to Use Universal Search to Appear on Top of Google

While many people still assume that SEO 2.0 is just a misleading term for SMO/M (social media optimization/marketing) it’s plainly put not true. In SEO 2.0 you still in many cases aim at search results in the broadest sense. One…