Social Media

  • The ROI of Blogging and Social Media is More than Money

    For years ROI or Return on Investment was a term used just by business people. Hard core accountant types in suits and analytics obsessed marketers who worked for them looked at ROI. Meanwhile search marketers often focused on rankings, traffic…

  • One night I dreamed of Zen Master Seo-ing Singsun again. Last time I had attempted to make an interview but the outcome of my dream was difficult to understand. Zen spirituality is not easy to grasp at all and trapped…

  • 15 Ways of Disagreeing with Style

    “I defeat my enemies when I make them my friends” — Dalai Lama. You probably have witnessed heated debates online. Why? Fights are all over the Web! Due to ever increasing polarization and rage based algorithms people clash all over…

  • * Many website owners and marketers still make that stupid mistake! They assume that self promotion is the best way to gain links and exposure on social media. You just dump your content on a social site and “done”. Most…

  • Why Link Bait Sucks + How to Make People Link to You Instead

    * Are you trying to hook people to make them link to your site? You suck! OK, link bait sucks. It sucks predominantly as a term and not completely as a technique. There are certain aspects of link bait that…