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There is no hidden Google juice that miraculously determines the ranking in Google’s results. Google’s “search advocate” John Mueller flatly ignores questions that even mention the term “link juice”. Yet why is it still so widely used? Is it just…
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Do you remember Google’s PageRank named after co-founder Larry Page? It was the original Google algorithm and also a prominent metric. Maybe you have seen the little green bar in the Google toolbar? For many years that bar represented PageRank…
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* What the heaven is “positive SEO”? Does it even exist? Is it even possible? Positive SEO happens when you push your “competition” in search results and beyond. That way you create a win win situation for all parties involved…
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Who are your competitors? You think you know. Yet your offline understanding of competition does not work on the Web! You don’t know or realize though! Let me explain. Who do you think your competition is? Let’s replay a typical…
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* The good news first: making a site mobile-friendly is easy. I have even converted my custom built and decade+ old main site to responsive web design myself. I managed to do it myself even though I don’t work as…