What is a Google Partner? SEO Agencies Are the Opposite!

What is a Google Partner? SEO Agencies Are the Opposite!

In recent years most former SEO agencies have become Google Partners that is they buy enough Google ads to be eligible for that badge in the first place. Can they really also help with SEO though?

How to Optimize Your Website for Privacy to Gain More Business

How to Optimize Your Website for Privacy to Gain More Business

When it comes to online business: are you a creepy stalker invading people’s privacy for profit? Or do you optimize your website for privacy? Do you have dozens of trackers installed on your site?

10 Years of SEO 2.0 – The Greatest Hits

10 Years of SEO 2.0 – The Greatest Hits

This blog officially went live 10 years ago. I compiled a greatest hits list of memorable and still relevant posts. This is a subjective selection!

SEO 2.0 Ebook Testimonials

The first SEO 2.0 ebook testimonials are in. Of course I’ve also had some people take a look at it before publication. I want to cite two of them, the third one has written his feedback in German so I…

Google Sells Endorsements to SEO Agencies

Google Sells Endorsements to SEO Agencies

Last time I have written about Google on this blog I promised to be more positive about the search-monopolist mega-corporation advertising company. You know, it’s not easy for me after all the issues I had with Google. Nonetheless this time…

Step by Step Outreach Plan for Lasting Success

Step by Step Outreach Plan for Lasting Success

* I’m glad to say that in recent years many SEO clients seem to get it. They inquire for very specific services revolving around outreach and content. On the other hand many of them still approach new school SEO with…

Do I Hate Google?

Do I Hate Google?

Given my track record some people might wonder: do I hate Google? It’s understandable, after all I write things like etc. all the time it seems. It’s true. I’m critical of Google. Yet do I really literally hate Google? Does…

Overused Headline Formulas that Make Your Blog Look Stale

Overused Headline Formulas that Make Your Blog Look Stale

* By now everybody and their aunt knows that headlines are the most important part of any article. The wrong headline can make the best piece of writing literally disappear within the permanent storm of content promotion. This has lead…

The Luxury Resort Type of Blog

The Luxury Resort Type of Blog

* Ever since I have banned Google search on my blog I rely solely on direct, social media and other referral traffic. Oh, well, there is some search traffic from the likes of Bing, Yahoo, DuckDuckGo but it’s negligible. The…

Broken Social Media: Anti-Social Sites vs Alternatives

Broken Social Media: Anti-Social Sites vs Alternatives

* Some of the so called social media sites are broken and a waste of time. In fact they are not social at all, they are anti-social. Don’t Waste Your Time – Move On! You not only waste your time…

Why Berlin Tourists Eat Currywurst and the Creation of Generic Brands

Why Berlin Tourists Eat Currywurst and the Creation of Generic Brands

As you might have noticed I live in Berlin, Germany. That’s a hugely popular place among tourists from all over the world. The area I live in is full of hostels, night clubs and places to eat out. There are…

Simplicity

Simplicity

* Simplicity is the ultimate (form of) sophistication – Leonardo da Vinci When it comes to design or self improvement – two topics I follow in my free time – simplicity is widely accepted as the path to success. When…

Why Short Posts Beat Long Form Content

Why Short Posts Beat Long Form Content

* In recent years a new kind of debate has been taking place online. It’s about content length. The longer the better it seems. Why? The main point of the content length debate is that – let me summarize it…

Connecting People for Fun and Profit with Minimal Effort

Connecting People for Fun and Profit with Minimal Effort

* In the past I already focused on influencers: Who are they? How did they get there? Who cares! At the end I concluded that most of us are not influencers by design. Today I want to focus on what…

Why Peer-to-Peer SEO Beats Influencer Ass Kissing

Why Peer-to-Peer SEO Beats Influencer Ass Kissing

* In the past I have written repeatedly about the need to find your peers and to work together with them for the benefit of all parties involved. On the Web it’s not about competing with 7 billions of people….

Pinterest Marketing Mistakes People Make and Quick Fixes

Pinterest Marketing Mistakes People Make and Quick Fixes

Pinterest? You are doing it wrong! OK, I admit it, I have been using Pinterest for many years already. Yet I haven’t done any “marketing” over there. I just used it like a normal person would. By now I have…

Words that Damage Trust in Your Blog

Words that Damage Trust in Your Blog

These words may be correct English but nonetheless they make you appear like an idiot when you use them on your blog. Why? They have obviously negative or hidden meaning that influences your readers. Thus they damage trust in you…

Quora for Business: Is the Q&A Site Worth the Effort?

Quora for Business: Is the Q&A Site Worth the Effort?

Yahoo Answers dominated the Q&A space around 2010 when the Quora hype started and I originally wrote this article. Quora was barely visible at the start. In 2017 Quora finally overtook Yahoo Answers according to Google Trends: Many people ask…

How to Build Links Like Jaamit

How to Build Links Like Jaamit

SEO Jaamit Durrani and a cat that looks like Hitler at Think Visibility. This is how funny @jaamit was.* Barely ​three months before his sudden death Jaamit Durrani had contacted me! Why? He asked me whether I’m interested in the…

L​ead or Follow?

L​ead or Follow?

One of the most important factors of success is not being satisfied with merely following. When you are just following orders following trends following people instead of being yourself and doing what’s best for you you won’t succeed. It’s not…