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Yesterday I discovered the original Trustrank paper from 2004. Trustrank is a term coined by some Yahoo engineers to describe a new algorithm to determine relevant search results. The new thing about Trustrank is that it does not solely count…
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With the meteoric rise of social media like Facebook, Instagram and Pinterest the rules for spreading your message online have changed. It’s no longer about simply optimizing content and building links for Google. Popular social media posts get substantial traffic…
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What is the meaning of SEO 2.0? Are you looking for a SEO 2.0 definition? SEO 2.0 doesn’t exist and I’m glad it doesn’t! OK, SEO 2.0 doesn’t exist according to Wikipedia. It existed – someone wrote an article about…
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When I wrote about X/Twitter marketing for the first time it was a huge success! It became the most read by subscribers post on SEO 2 ever. More than 1k regular SEO 2 readers have read it within a week.…
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* How to find true social media experts? It may be harder than you think. Just because some people have millions of followers does not mean they are experts. There are many automated services where you can buy followers for…