SEO 2.0

  • * When you read about SEO you may still wonder: Is positive SEO even possible? Can the bad rep of SEO get even worse? Well, yes, most media coverage is focusing on the “death” or downsides of SEO already. Yet…

  • What is the meaning of SEO 2.0? Are you looking for a SEO 2.0 definition? SEO 2.0 doesn’t exist and I’m glad it doesn’t! OK, SEO 2.0 doesn’t exist according to Wikipedia. It existed – someone wrote an article about…

  • Quality Traffic? Treat Your Readers Like Human Beings

    Orwellian Newspeak is everywhere nowadays. We speak about “collateral damage” “ethnic cleansing” “human resources” In search marketing we have also terms like these. You probably use them all the time! Are You Low or High Quality? Quality traffic is an…

  • Findability: New and Better SEO?

    What is findability? Is it just a synonym for SEO? Yes and no. Let’s find out how the findability concept evolved over the past 20+ years. use it to this day. How do I know? Simply by searching for it…

  • * Over the years I’ve been outranking I’ve been successfully competing with whole agency and in-house teams. I’ve even managed to surpass spammers in some cases. Your competition on the Web is more overwhelming than ever these days. Some SEO…