• With the meteoric rise of social media like Facebook, Instagram and Pinterest the rules for spreading your message online have changed. It’s no longer about simply optimizing content and building links for Google. Popular social media posts get substantial traffic…

  • * Is blogging a good career choice for you? Is it even worth it? You can blog like you go to work. Then it’s like a 9 to 5 job. You can blog with passion. Then it’s like a love…

  • Many people argue that there is no single social media to go after for businesses trying to “join the conversation”. They’re right to some extent but I disagree nonetheless. There are just 3 social media sites you have to join…

  • What to do when you need short URLs (concise Internet/Web addresses or URL forwarding) for Twitter or elsewhere? Either you use the proprietary t.co shortener by Twitter itself or bit.ly where .ly stands for Libya to keep the fuss at…

  • How to Create Evergreen Content: Preventing Decay Right from the Start

    When I started writing this blog in 2007 I didn’t plan for the long term. All that counted was now. It worked fine for a year or maybe even two. By now it means work though plus a risk of…