seo2.blog

  • News Reading that Kicks Facebook’s Ass

    Wisdom of crowds has proven very useful in organizing the information overload of the Web. Sadly though the first wave of social sites like Facebook, X/Twitter or Reddit are increasingly toxic. How to read news online using social filters and…

  • Peak Outreach: Forget Influencers! Contact Engagers

    Peak Outreach: Forget Influencers! Contact Engagers

    * Influencer marketing has become wide-spread. There are only a few of them out there though! Successful people were always busy. Nowadays they get flooded with requests. These days everybody and their aunt are practicing influencer outreach. Thus it’s almost…

  • How to Feed Pandas, Penguins and People

    * This post is not about cute animals. I’m not just an ethical SEO, I’m also vegan. It’s about SEO for the people. When it comes to search a Panda and a Penguin are different types of Google updates or…

  • Communities for Bloggers, Business People + Entrepreneurs

    Niche and topical communities are one of the most important pillars of a social SEO appraoch to audience building. Only by contributing to communities you are able to deeply connect with your peers and “prove your E-E-A-T“. These “engagers” you…

  • Silly Marketers: SEO is for Vanity

    Silly Marketers: SEO is for Vanity

    * Many marketers just don’t get it. Either they are ignorant, silly or worse. Usually I’m not bashing anybody. Yet sometimes a post makes me think that we are still on the early Web. As if social media were something…