Empowerment

  • Image SEO for Photographers and Other Visual Artists

    Photographers and other visual artists have a magnificent tool to show off their work these days, the Internet. Everybody loves great photos and artworks so they spread basically by themselves. Being successful on the Web as a photographer or visual…

  • Content Creation Can’t Cure Cancer

    * Content is not a one size fits all solution! For small business owners who can’t afford to become publishers there is a more viable approach to online visibility. It applies even more to activists, charities or non-profits! What else…

  • Quora for Business: Is the Q&A Site Worth the Effort?

    When Quora launched a huge corporation ruled the Q&A market. Quora defeated it within a few years. Nowadays it’s still one of the leading Q&A sites. Is it still worth it though in the AI age? Did Reddit steal the…

  • SEO Activism: Detox Campaign by Greenpeace

    For years I’ve been a proponent of using SEO for more than just making money. You can’t just do business as usual when the planet and humanity with it goes down the drain. Yet SEO for activism still rarely happens.…

  • Niche Communities for Bloggers, Business People + Entrepreneurs

    Niche and topical communities are one of the most important pillars of a social SEO approach to audience building. Only by contributing to communities you are able to deeply connect with your peers and “prove your E-E-A-T“. These “engagers” you…