Do you read tabloids? What kind of newspapers do you read offline? Are you rather the New York Times or the New York Post type? To make the comparison more obvious: Are you rather a The Independent or The Sun…

SEO Life Guards: They Sent Beautiful Pilgrims After Me!

This is a really tough moment for me: I just can’t disagree with beautiful women. The case is even worse as it is not only a beautiful woman I have to disagree with now – she’s also a pilgrim! You…

My article “10 Steps to Success on the ‘Net Without SEO” over at Google Blogoscoped sparked some debate. Among others one guy asked me whether it makes sense to create “another SEO blog”. Of course it does not. Do not…

11 Examples of SEO 2.0

* Why explain what something is when you can give examples of it? Here is a list of SEO 2.0 examples in no particular order. Link magnets done right are very SEO 2.0 Online Reputation Management (ORM) also is WordPress…

Multiplayer Word Association Game

Human Brain Cloud is a “multiplayer word association game” that I am addicted to for some days now. I am not the only one as their servers experience outages again and again. Via Google Blogoscoped.  

How to Automate SEO Using WordPress

Before WordPress most people had to perform basic SEO (Search Engine Optimization) tasks. They needed so-called: “onpage optimization”. “search engine submission” “manual link building” Now you automate SEO using WordPress. Hallelujah! Want more details? See below! WordPress Let’s You Focus…

Link Bait Sucks – People Are Not Fish

* Are you trying to hook people to make them link to your site? You suck! OK, link bait sucks predominantly as a term but not completely as a tactic. There are certain aspects of link bait that really make…

The Only 5 SEO 2.0 Blogs You Need

* There are numerous of SEO blogs out there. Most of them stick in the past though and focus predominately on technology and meeting Google’s demands. With SEO 2.0 the world of search engine optimization has substantially changed. Only a…

DoFollow: Spread Link Love

* SEO 2.0 is about link love. Thus when I started out on this blog I installed a fabulous “dofollow” plugin for WordPress. It deleted the so called “nofollow” attribute WordPress added by default to comment links. Nowadays WordPress adds…

While the term SEO 2.0 has been used before I started this blog, those who already used it define it in various differing ways. There is no real consensus on the meaning. Instead of just adding my own definition of…

Why Use a Black and White WordPress Theme for Business Blogging?

* Why use a neutral black and white WordPress theme for your business blog? There are many reasons. Obviously when you take a look at books or newspapers you will realize that most of them use white paper and black…

SEO Is Dead! Long Live SEO 2.0!

* SEO is dead! Long live SEO 2.0! I’m sick and tired of Search Engine Optimization. Well, many people are, you might argue. But with me, it’s different. I am a search engine optimizer myself and I won’t quit but…

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