Quality Traffic? Treat Your Readers Like Human Beings not Numbers

* Orwellian Newspeak is everywhere nowadays. We speak about “collateral damage” “ethnic cleansings” “human resources” In search marketing we have also terms like this.   Are you low or high quality? Quality traffic is an abominable term which for most…

Would You Pay 10$ a Month for an Enhanced SEO 2.0 Subscription?

Blog monetization without alienating your audience is a very difficult task. It’s no secret, you probably already know that I would like to go problogging on my own full time at SEO 2.0 if I could. Right now I earn…

Dear Readers! Are you still with me? Then say “Yeah!”. I can’t hear ya! Say “Yeaaah!!!”. All the ladies say “Heeeey!”. All the gents say “Ho, ho!” Why? I’m sick and tired! Not of blogging particularly. Or rather I’m sick…

15 Ways of Disagreeing with Style

“I defeat my enemies by making them my friends” – Daial Lama. Quite often I am subject to or part of some major disagreements and heated debates online. This is partly due to the rapid spread of my SEO 2.0…

Some bloggers argue that conventional SEO (Search Engine Optimization) is better than SMO (Social Media Optimization) for average small businesses.   What’s the difference between search engine and social media optimization? As I do not advocate a pure either or…

Most people apparently think social media services based on User Generated Content (UGC) like YouTube, Blogger, Facebook or Pinterest are outright idealistic endeavours built for the benefit of humanity and not Social Media Optimization. Yet they are not. They are…

After Blogging Success: New Frontiers

Success as most people define it (popularity) has one disadvantage: once it’s there, you take it for granted and get bored! With social media and blogging once your content gets shared daily even when you do not publish something you…

Hello world! My name is Tad Chef of the world famous SEO 2.0 blog. Now I present to you my first audio post*. I call it an „interview with myself“. Interviews are a vital way to make people disclose information…

Steampunk is a popular trend among what we call retro future, or future of the past. Steampunk makes modern appliances look like they have been built in the 19. century or the Victorian age. It looks great and thus people…

After more than 10 years as a full time SEO consultant and 15+ years in online publishing and also 10 years business blogging I realized that I can really write about just anything to make it popular. It’s the fervor…

If your blog isn’t getting as many visitors as you’d like, you need a quick lesson in how people read on the Web – they don’t, they scan. With millions of posts to choose from, people are looking for the…

Today I met Tim O’Reilly, the guy who coined the term Web 2.0 back in 2004. Well kind of. First let me tell you how I did it. The Web 2.0 Expo was in town, in this case Berlin, Germany…

This is my post #101 on SEO 2.0. When I started this blog, I had almost no clue what to write about, just some vague ideas. Especially I thought that SEO is such a boring topic and this niche so…

Do Not Read This

Reverse psychology, or getting another person to do what you want by asking for the opposite, can be a neat trick, if done well. You’re reading, right? In 1975, Freddie Mercury wrote and recorded Bohemian Rhapsody, a song that ran…

There are plenty of specialized social news communities by now, sadly most of them poorly customized Pligg applications with no users but some of them really rock and provide great niche news with a real user community behind them. So…

Hello Readers, There are some changes on SEO 2.0 to announce: Blog clean up PageRank lottery New focus On Saturdays there always was clean up day in my family when I was a kid. So I cleaned up my blog…

October 24th, 2007 marked the day when PageRank died. It became virtually useless or worthless. Why? What was the purpose of Google PageRank in the first place? PageRank was revolutionary when it was introduced by Google. That’s why Google is…

Dear Webmaster, I would like to express my interest in 3 Way Link Exchange with your website for our mutual benefit. Your website link will be placed on linkfarm.com or SEO-spam-directory.com I will add your link here: uselessguide.com/Internet_and_Web_Services/Search_Engine_Optimization/ OR blahblah.com/directory/Search_Engine_Optimisation_2/…

In case you offer SEO for clients like I do, after some years you see several kinds of patterns. My nerves get sometimes a little strained with some and I guess I am not the only one. Other than that…

How I Increased my Traffic by 11259.7% in 3 Months in 10 Easy Steps

I was just playing around with Web analytics tools and happened to click on my Compete.com stats. There I realized that my traffic increased by 11259.7% (no mistake here) compared to a year earlier. In fact I did not believe…