When I started out on the Web in the late nineties it was full of enthusiasm and limitless possibilities. It was about equality, opportunity and technological utopia. Today corporate interests run paramount with gatekeepers like Google, Facebook, Apple building their own private Internet gated communities.
When I started writing this blog in 2007 I didn’t plan for the long term. All that counted was now. It worked fine for a year or maybe even two. By now it means work though plus a risk of getting caught with spreading nonsense or linking out to corrupted sites.
I love writing so that content creation is a breeze for me. Most business people are overwhelmed when faced with the top down demand to create content for the Internet kings though. What can we do about it?
when you sound generic like a bot you probably deserve to be replaced by one. Then without work you can spend your time in serenity and waste it on useless endeavors like poetry, art, design… wait a minute. Did I just make a full circle here?
I’d like to get the word out on three content promotion hacks for your content whether it’s already been published on your blog or is still in planning to be created in the future.
* Recently I have published a post on my biggest mistakes of the last decade. One of them was sticking to the cryptic SEO acronym itself. Mere mortals still don’t know what SEO means let alone how it works. Why…
* OK, I admit it, it took me a long time to test and find out (years actually) but finally I’ve found the best free webfont (or web font if you prefer that) for body text readability. Surprisingly it’s a…
* This is a post written by the team of freelance-seo.co.uk with a few suggested changes by myself. Earlier this year, the SEO world was shaken to its core by Google’s cry that guest blogging for SEO purposes is dead…
As mentioned in the first part of my SEO 2.0 tools and resources from the ebook of the same name I have split the list with way too many links into three four parts. This is part two. Again this…
In the Internet marketing industry most pundits declare that you have to create quality content all the time. Content creation is often an overwhelming task. You have to reinvent the wheel all the time. In most other niches that’s almost…
* The excessive use of superlatives and hyperbole in blogging today leads to sensationalism fatigue. You actually lose parts of your audience when you are guilty of sensationalizing. Can you write attractively without exaggeration and cheap special effects so that…
* Many people view social media as a waste of time while others expect them to be some kind of promised land for self promotion. Why social media does not work for you Both naysayers and self-promoters will never…
You might have already heard about the SEO 2.0 ebook I’ve been preparing for a few years. Due to all the writing and preparations I have neglected this blog here. To reconcile both parts of the SEO 2.0 empire I…
Many people still consider social media and search two different things. They will even say things like “SEO is dead and will be replaced by SMO”. In reality by now there is only social search. Most people do not log…
Wow. I started practicing SEO consciously more than 10 years ago. Despite all the nonsense we have been hearing from publicity hungry mainstream media search engine optimization is growing. Therefore a plethora of in many cases virtually unknown web based…
* A recent survey has yielded shocking results: one in ten Americans considers HTML to be a sexually transmitted disease. This sounds funny, doesn’t it? Now consider one of the other survey questions. It also asked what SEO means. Here…
What is SEO 2.0? These are the 15 most important differences between SEO and SEO 2.0 or in other words old school and modern SEO: SEO SEO 2.0 Link building as in manually adding them by submitting static websites to…
* You have probably heard the “work smarter not harder” thing a few times haven’t you? Unless of course you have never read about productivity. It’s true. As I got older and the blogging social media search industries more complex…
Last time I have written about Google on this blog I promised to be more positive about the search-monopolist mega-corporation advertising company. You know, it’s not easy for me after all the issues I had with Google. Nonetheless this time…
* I’m glad to say that in recent years many SEO clients seem to get it. They inquire for very specific services revolving around outreach and content. On the other hand many of them still approach new school SEO with…