Lead or Follow?
One of the most important factors of success is not being satisfied with merely following. When you are just following orders following trends following people instead of being yourself and doing what’s best for you you won’t succeed. It’s not…
How Social Networking Has Killed Digg and SEO 1.0
in 2007 I boldly predicted that social browsing services like StumbleUpon are the next big thing! Not only that! I extrapolated that they will kill the popular social news site Digg and SEO 1.0! Did they? No. I was wrong….
Internet Legends You Should Know
You certainly know urban legends already. Stories, misconceptions and myths that sound enticing and thus get spread through gossip all over the place. Urban legends mostly proliferate where people use to meet for small talk, thus “urban”. The Internet is…
101 Ways to Make Your Blog More Popular and Successful
* So you started a blog already? Then nothing happened? No wonder! By 2023 there is an awful lot of competition when you publish online! Don’t fret though! I’m here to help with blogs, social media and search! How Can…
Sometimes Success Lies in Moderation
* Blogging Often vs Publishing Only the Best Content For a while already I’ve been quite envious of blogs with a high posting frequency like Search Engine Journal Moz Hubspot They manage to post daily or even more often and…
How to Use LinkedIn for Business Networking: Marketing Resources
* Summary: This a a comprehensive list of LinkedIn marketing resources for business people of all kinds. This post will give you an overview of state of the art LinkedIn optimization best practices and enable you to use it properly…
Stop Social Media Hopping Now to Save Your Business Later
Social Media: paradise or prison? Are you social media hopping? Have you been on Friendster then on MySpace and finally on Facebook for a few years just to consider moving on? The social media site game is over I’ve…
Great Niche Communities for Bloggers, Business People and Web Entrepreneurs
Niche communities are one of the most important pillars of an SEO 2.0 appraoch to audience building. Only by taking part in niche communities you are able to deeply connect with your peers. These “engagers” you met in communities often…
Twitter Social News Mashup that Kicks Facebook’s Ass
Wisdom of crowds has proven very useful in organizing the information overload of the Web. Sadly though the first wave of social news sites like Reddit are broken. Also the ever popular Facebook rather spreads sensational but fake news from…
Are You An Online Zombie? Do Make These Stupid Mistakes?
Does social media make you feel stupid? Do you make stupid mistakes online? Me too! I’ve spent 15+ years on Twitter (Now X), participating almost daily there! While at it I have noticed a gradual change in user behavior. It…
Image SEO for Photographers and Other Visual Artists
Photographers and other visual artists have a magnificent tool to show off their work these days, the Internet. Everybody loves great photos and artworks so they spread basically by themselves. Still there is a big difference between being successful on…
The Best Way to Convert Visitors to Supporters is to Forge a Bond
In modern SEO we often encounter the term conversion (rate) optimization. What’s that? It means making visitors of your site your clients or customers in most cases. A conversion can also mean to make someone convert from a casual visitor…
10 Google Social Search Optimization Techniques
The new by default personalized search by Google is a big paradigm shift in SEO. I’ve already written about the changes personalized search mean for blogging social media search engine optimization etc. I prefer to call it social search as…
12 Effects Google Personalized Search Has on the Web
Image: Personal Preference by Kevin Dooley. Google gets personal: Now everybody will get personalized search results based on their search habits in the past unless they opt out in a tedious process. Most people won’t opt out or even notice…
How to Use X-Twitter Lists for SEO
X-Twitter allows you to organize accounts into lists using its Web interface. X-Twitter clients like XPro (formerly TweetDeck) also support lists. Everybody uses lists as if they were the best thing since sliced bread. The SEO community is as always…
Interview with SEO Rockstar & Personal Development Guru Glen Allsopp
Image: Rockstar by N1NJ4. As a regular SEO 2.0 blog reader you probably know who Glen Allsopp is. I have linked his blog postings quite often in the past and he even blogsitted SEO 2.0 once a year ago while…
Google Indexes Twitter Links
How to get indexed by Google? Just use Twitter. This is no joke. I ran a test on Twitter to find out whether Google indexes Twitter links and surprise, surprise it does in certain cases. Of course Google can’t ignore…
101 Tweets on How to Use Twitter
How to Twitter? It’s a question asked by millions of clueless but eager to learn new Twitter users. Yeah. I know. It’s now X not Twitter. And tweets are x’s! Yet it sounds much better to say “tweet”! So let’s…
Authority and Trustrank
Yesterday I discovered the original Trustrank paper from 2004. Trustrank is a term coined by some Yahoo engineers to describe a new algorithm to determine relevant search results. The new thing about Trustrank is that it does not solely count…
Smart Ways to Influence Social Media Traffic
With the meteoric rise of social media like Facebook, Instagram and Pinterest the rules for spreading your message online have changed. It’s no longer about simply optimizing content and building links for Google. Popular social media posts get substantial traffic…
