101 Ways to Make Your Blog More Popular and Successful

101 Ways to Make Your Blog More Popular and Successful

* After 20+ years of online publishing15+ years of blogging for a plethora of blogsbeing a professional blogger and SEO since 2004 by now I am convinced that I know how popularity and success work on the Web. What I…

Sometimes Success Lies in Moderation

Sometimes Success Lies in Moderation

*   Blogging often vs publishing only the best content For a while already I’ve been quite envious of blogs with a high posting frequency like Search Engine Journal Moz Hubspot They manage to post daily or even more often…

Stop Social Media Hopping Now to Save Your Business Later

Stop Social Media Hopping Now to Save Your Business Later

Social Media: paradise or prison? Are you social media hopping? Have you been on Friendster then on MySpace and finally on Facebook for a few years just to consider moving on?   The social media site game is over I’ve…

Great Niche Communities for Bloggers, Business People and Web Entrepreneurs

Great Niche Communities for Bloggers, Business People and Web Entrepreneurs

Niche social news sites are one of the most important pillars of an SEO 2.0 strategy. Only by taking part in niche communities you are able to deeply connect with your peers who then support you elsewhere on the Web….

Twitter Social News Mashup that Kicks Facebook’s Ass

Twitter Social News Mashup that Kicks Facebook’s Ass

Wisdom of crowds has proven very useful in organizing the information overload of the Web. Sadly though the first wave of social news sites like Reddit are broken. Also the ever popular Facebook rather spreads sensational but fake news from…

Are You A Twitter Zombie?

Are You A Twitter Zombie?

Does social media make you stupid? After spending years on Twitter, participating almost daily there, I have noticed a gradual change in user behavior. It seems that many of us, including me are becoming crazy! We behave like real time…

Image SEO for Photographers and Other Visual Artists

Image SEO for Photographers and Other Visual Artists

Photographers and other visual artists have a magnificent tool to show off their work these days, the Internet. Everybody loves great photos and artworks so they spread basically by themselves. Still there is a big difference between being successful on…

The Best Way to Convert Visitors to Supporters is to Forge a Bond

The Best Way to Convert Visitors to Supporters is to Forge a Bond

In modern SEO we often encounter the term conversion (rate) optimization. It means making visitors of your site your clients or customers in most cases. A conversion can also mean to make someone convert from a casual visitor to a…

10 Google Social Search Optimization Techniques

10 Google Social Search Optimization Techniques

The new by default personalized search by Google is a big paradigm shift in SEO.  I’ve already written about the changes personalized search will bring for blogging social media search engine optimization etc. I prefer to call it social search…

12 Effects Google Personalized Search Has on the Web

12 Effects Google Personalized Search Has on the Web

Image: Personal Preference by Kevin Dooley. Google gets personal: Now everybody will get personalized search results based on their search habits in the past unless they opt out in a tedious process. Most people won’t opt out or even notice…

Twitter Lists for SEO How to

Twitter Lists for SEO How to

Twitter allows you to organize accounts into lists using its Web interface. Twitter clients like TweetDeck also support Twitter lists. Everybody uses lists as if they were the best thing since sliced bread. The SEO community is as always on…

Interview with SEO Rockstar & Personal Development Guru Glen Allsopp

Interview with SEO Rockstar & Personal Development Guru Glen Allsopp

Image: Rockstar by N1NJ4. As a regular SEO 2.0 blog reader you probably know who Glen Allsopp is. I have linked his blog postings quite often in the past and he even blogsitted SEO 2.0 once a year ago while…

Google Indexes Twitter Links

How to get indexed by Google? Just use Twitter. This is no joke. I ran a test on Twitter to find out whether Google indexes Twitter links and surprise, surprise it does in certain cases. Of course Google can’t ignore…

101 Tweets on How to Use Twitter

101 Tweets on How to Use Twitter

How to Twitter? A question asked by millions of clueless but eager to learn new Twitter users. First off: It’s either “how to tweet?” or “how to use Twitter?” The rest isn’t that simple. Twitter seems to be simple from…

Authority and Trustrank

Authority and Trustrank

Yesterday I discovered the original Trustrank paper from 2004. Trustrank is a term coined by some Yahoo engineers to describe a new algorithm to determine relevant search results. The new thing about Trustrank is that it does not solely count…

Smart Ways to Influence Social Media Traffic

Smart Ways to Influence Social Media Traffic

With the meteoric rise of Facebook, Instagram and Pinterest the rules for spreading your message online have changed. It’s no longer about simply optimizing content and building links for Google. Popular social media posts get substantial traffic in the thousands…

SEO 2.0 Definitions: It’s about People, Self-Spreading and Being Reputable

SEO 2.0 Definitions: It’s about People, Self-Spreading and Being Reputable

SEO 2.0 doesn’t exist and I’m glad it doesn’t! OK, SEO 2.0 doesn’t exist according to Wikipedia. It existed, someone wrote an excellent article about it but the Wikipedia censors deleted it. I’m glad. I prefer to spread the SEO…

Top 7 Ways to Use Twitter for Marketing Purposes Correctly

Top 7 Ways to Use Twitter for Marketing Purposes Correctly

Last time I wrote about Twitter and marketing it became the most read by subscribers post on SEO 2.0 ever. I think more than 1300 regular SEO 2.0 readers have read it within a week. This by far surpasses any…

3 Traits of True Social Media Experts

3 Traits of True Social Media Experts

* In recent years and months the Web has been flooded by social media experts. They’re everywhere you move! You can’t escape social media experts it seems. There is one problem though: social media as such often exist only for…