101 Tweets on How to Use Twitter
How to Twitter? It’s a question asked by millions of clueless but eager to learn new Twitter users. Yeah. I know. It’s now X not Twitter. And tweets are x’s! Yet it sounds much better to say “tweet”! So let’s…
Ignore SEO 2.0 Jobs for 3.5$/h
Job adverts make me furious! That’s surprising as it’s difficult to annoy me these days. I’m over 40 now and not as easily infuriated anymore thanks to Zen meditation among others. Also I’m a Web professional for 20+ years now…
Authority and Trustrank
Yesterday I discovered the original Trustrank paper from 2004. Trustrank is a term coined by some Yahoo engineers to describe a new algorithm to determine relevant search results. The new thing about Trustrank is that it does not solely count…
Blog Commenting for SEO and Exposure: More Than Dofollow Links
When I am blogging less I get also fewer visitors and thus fewer comments. In times like these I get more comments for the SEO benefit of it. Comments out of the sheer joy of commenting become rare. There is…
The Dirty Dozen of Funny SEO Techniques for Lazy Bums
Most traditional SEO techniques are boring. Even worse: SEO is actual work in most cases. I’m lazy like hell. I wish I had a 4 hour work week or something. Other people automate everything but I suck at programming. Others…
5 Things I Learned about SEO from Taking a Few Days off
A spontaneous trip to the sea I took a few days off this week on the coast of the Baltic Sea. We just went there without booking a hotel or something. I don’t know about elsewhere but in Germany the…
Reasons to Regulate Google & Search
This article deals with the urgent need to regulate Google and proposes radical open source like transparency as a solution. Do we need to regulate Google? Yes, of course. We really have to regulate Google. The question is just how…
SEO 2.0 Definitions: It’s about People, Self-Spreading and Being Reputable
SEO 2.0 doesn’t exist and I’m glad it doesn’t! OK, SEO 2.0 doesn’t exist according to Wikipedia. It existed – someone wrote an excellent article about it – but the Wikipedia censors deleted it. I’m glad. I prefer to spread…
When Link Building Think Relationships not Technology
When link building many stingy webmasters only want inbound links. In contrast they don’t link out. They are even afraid that links from User Generated Content (UGC) – like comments – are draining their PageRank. Is your site authority leaking…
Outbound Links and SEO: Linking Out is a Ranking Factor and Benefits Your Site
* Do outbound links (also called outgoing links) matter for SEO (as in Search Engine Optimization)? Does Google count outbound links to determine your ranking on search? These are common questions publishers ask themselves. Finally Matt Cutts of Google has…
Inspiring Positivity in the SEO Industry
One of the greatest things about the international blogosphere is its self improvement and personal development part. You have lots of outstanding positivity spirituality productivity blogs out there. You don’t have them in German to such an extent. There are…
User and Search Friendly URL Design for Multi-Language Websites in 4 Easy Steps
* What an overwhelming headline! User and search friendly URL design for multi-language websites? What are you talking about? Let me explain. Then I’ll introduce to you the 4 easy steps you need to follow. One of the basic best…
Search: 8 Reasons Why Wolfram Alpha is a Waste of Time and no Threat to Google
Wolfram Alpha is another overhyped “Google killer” on the block. It’s allegedly a search engine. Google killers usually die Do you remember the last few much hyped Google killers in the search arena? Not? Well, I do. Wikia has been…
The Best SEO Strategy: Don’t Do SEO!
Unless you’re here for the first time you know that I’ve often written about SEO without SEO. What I meant was a new approach to search which basically goes beyond it or rather is organic. You simply build the best…
Effective Moving Content to a New Domain Tutorials
A buddy of mine asked what else he should you look after when moving content to a new domain or blog beyond using an indispensable 301 redirect. As long as you use a 301 you are already pretty safe when…
Simple Image SEO Best Practices for Google Image Search Traffic
* It’s astounding how simple image SEO for blogs really is. How do I know? Let me explain! I’ve been ranking very high on Google Image Search with the images that illustrate my posts for many years. My images were…
7 Reasons to Hide Posts from Feed Subscribers + Front Page Visitors
A WordPress plugin that removes posts from the blog feed is what I’ve been searching for like forever. I finally was successful. I’ve found Stealth Publish. The official feature description is even more promising: “Prevent specified posts from being featured…
SEO 2.0 Reality Check: What Works?
* I’ve been writing for this blog and popularizing SEO 2.0 for 15 years! Yes. It’s time to review some of my theories and predictions. I have promised you a new era. Did it really arrive? Did SEO 2.0 turn…
10 Christmas No-Nos for SEO Specialists to Avoid at all Costs
It’s this risky season again and many of us who optimize websites for search will have to endure humiliations we have to face each year. To lessen the impact of the Christmas SEO woes I compiled a list of 10…
7 Autopilot Link Building Techniques
The most important thing in SEO 2.0 is to stop “link building” and to start “getting links” or “earning links”. Link building will always be artificial to some extent whereas when you get links from people who link you voluntarily…
